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Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Select a competitor

Colliers International

CBRE

JLL

Top Marketing Channels

Colliers International

  • Content Marketing
  • Examples: Market reports, Thought leadership articles, Blog posts
  • Campaigns: Global Investor Outlook, Future of Work Series, Industrial Market Insights
  • Digital Advertising
  • Examples: Google Ads, LinkedIn Ads, Real estate portals
  • Campaigns: Property Showcase Ads, Investment Opportunity Promotions, Local Market Targeting
  • Social Media Marketing
  • Examples: LinkedIn, Twitter, YouTube
  • Campaigns: Colliers Insights, Deal of the Week, Expert Q&A Series

Top Sales Channels

  • Direct Sales Team
  • Brokerage teams, Investment sales advisors, Property management specialists
  • Client Relationship Building, Deal Sourcing Initiatives, Portfolio Review Meetings
  • Partnerships & Alliances
  • Referral networks, Co-brokerage agreements, Industry associations
  • Strategic Partner Programs, Developer Collaboration, Association Sponsorships
  • Client Events & Webinars
  • Investor conferences, Property tours, Market outlook webinars
  • Annual Investor Summit, Regional Property Showcases, Market Trends Briefings

NAI Wisinski of West Michigan SWOT Analysis

Strengths

Global presence

Diverse service offerings

Strong market research capabilities

Weaknesses

Potential for localized market blind spots

High operational costs

Brand dilution across numerous service lines

Opportunities

Emerging markets expansion

Technology integration for efficiency

Sustainable real estate solutions demand

Threats

Intense competition from major players

Economic downturns impacting CRE

Regulatory changes affecting property development

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