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Electric Vehicle Association Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Environmental Consultant
Education: Master's Degree, Environmental Science
Age: 45
Gender: Male
Occupation: Automotive Software Engineer
Education: Bachelor's Degree, Computer Engineering
Age: 52
Gender: Female
Occupation: Non-Profit Program Manager
Education: Master's Degree, Public Administration
Sustainable Sarah
Goals
- To significantly reduce my carbon footprint through sustainable choices
- To stay informed about the latest advancements in electric vehicle technology and policy
- To actively participate in community initiatives that promote clean energy and EV adoption.
Pain Points
- Lack of clear and unbiased information regarding EV charging infrastructure availability
- Difficulty in finding affordable and reliable EV repair services
- The slow pace of legislative changes supporting widespread EV adoption.
Electric Vehicle Association Geographic Distribution
Primarily US-focused, with significant activity in Canada. European markets like UK, Germany, and Norway represent a smaller but growing interest base for EV adoption.
Top Countries
United States
Canada
United Kingdom
Germany
Norway
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily reside in 3-4 person households, suggesting families. Income levels skew medium to high, reflecting the ability to invest in EVs.
Employment Status
Income Distribution
Education Level
Electric Vehicle Association Behavior Analysis
Behavior Profile
Device Breakdown
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