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Midland Scientific Target Audience
Midland Scientific targets businesses and institutions operating in the scientific and research fields. The website offers a vast catalog of laboratory equipment, consumables, chemicals, and life science products, catering to various scientific disciplines. Moreover, the website features sections like 'Markets We Serve' and 'Midland Cares', indicating a focus on specific industry sectors and community engagement within the scientific domain.
User Segments
Midland Scientific Geographic Distribution
Midland Scientific's primary market is the US, capturing 90% of its user base. Canada and Mexico represent smaller but significant markets.
Top Countries
United States
Canada
Mexico
United Kingdom
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The majority of users are from households of 2-4 members, indicating a mix of young professionals and families. The income level is largely concentrated in the medium range.
Employment Status
Income Distribution
Education Level
Midland Scientific Behavior Analysis
Behavior Profile
Device Breakdown
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