Find stats on top websites
Major Markets
United States
Canada
MexicoSelect a competitor
Food Marketing Institute (FMI)
National Cattlemen's Beef Association (NCBA)
Top Marketing Channels
Food Marketing Institute (FMI)
- Industry Publications
- Examples: Progressive Grocer, Supermarket News, Winsight Grocery Business
- Campaigns: Future of Food Retailing Series, Supply Chain Resilience Initiative, Consumer Speaks Report Promotion
- Conferences & Events
- Examples: FMI Midwinter Executive Conference, FMI Annual Business Conference, FMI Energy & Store Development Conference
- Campaigns: Retailer-Supplier Collaboration Summit, Sustainability in Retail Forum, Digital Transformation in Grocery
- Digital Content Marketing
- Examples: FMI.org blog, FMI Industry Newsletters, Social Media (LinkedIn, Twitter)
- Campaigns: FMI Insights Series, Retailer Best Practices Showcase, Food Safety Modernization Act Updates
Top Sales Channels
- Membership Sales
- Retailer Membership, Associate Membership, International Membership
- Join FMI Today Campaign, Member Value Proposition Outreach, New Member Onboarding Program
- Sponsorships & Exhibitions
- Midwinter Conference Sponsorships, Annual Business Conference Exhibitor Booths, Webinar Series Sponsorships
- Partnership Opportunity Program, Industry Leader Showcase, Event Sponsorship Drive
- Market Research Reports Sales
- The Food Retailing Industry Speaks, Power of Meat, Power of Produce
- Insights Report Pre-Order Promotion, Data-Driven Retail Strategies, Annual Report Launch
Midan Marketing SWOT Analysis
Strengths
Broad industry scope (food retail)
Extensive network of retailers and suppliers
Strong advocacy and lobbying presence.
Weaknesses
Less specialized in meat/protein compared to Midan Marketing
Membership-based revenue can fluctuate
Focus on broader food issues might dilute specific meat insights.
Opportunities
Growing consumer interest in food transparency and sustainability
Expansion into new retail formats (e-commerce
quick commerce)
Collaboration with specialized agencies for deeper insights.
Threats
Economic downturns affecting retail spending
Emergence of niche industry associations
Regulatory changes impacting food retail.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
