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Mediagistic is a full-service marketing agency specializing in local and national marketing solutions. They offer a range of services including digital marketing, traditional media buying, co-op advertising programs, and proprietary MarTech solutions. Their primary focus is driving sales growth for their clients through data-driven strategies and a customer-centric approach.
Company : Mediagistic
Industry : Marketing and AdvertisingHome ServicesDigital Marketing
Mediagistic Key Value propositions
Mediagistic Latest news
Mediagistic and Pearl Certification Partner to Bring Top-Tier ...
Feb 13, 2024 ... To learn more about Mediagistic's partnerships, please visit https://www.mediagistic.com/strategic-partnerships. ... Keep Up With Industry News.
Mediagistic | LinkedIn
About us · Website: http://www.mediagistic.com/ · Industry: Advertising Services · Company size: 51-200 employees · Headquarters: Tampa, FL · Type: Privately Held.
Leveraging PR in Internet Marketing: Key Strategies
Apr 6, 2017 ... Referral Traffic Generation: With each news media outlet that ... www.mediagistic.com is committed to protecting and respecting your ...
Mediagistic | Tampa FL
www.mediagistic.com. . Follow. . Posts. About · Photos · Videos ... Huge news! Mediagistic brings home 6 more Telly Awards in 2024! Our production team's ...
Mediagistic SWOT Analysis
Strengths
Specialization in home services marketing.Data-driven approach to campaign management.Proprietary MarTech solutions like SimpliLocal.
Weaknesses
Reliance on a single primary location.Potential challenges in catering to diverse industry needs outside of home services.Pricing information not readily available.
Opportunities
Expansion into new geographical markets.Development of industry-specific marketing packages.Strategic partnerships with complementary businesses.
Threats
Competition from established national marketing agencies.Rapid evolution of digital marketing landscape.Economic downturn impacting home services spending.
Top Marketing Strategies for Mediagistic
Mediagistic User Persona
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GOALS
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Mediagistic Geographic and Demographic Insights
Geographic Insights: Mediagistic's primary market is the US, with a significant 90% user share. Canada follows with 3%, indicating a potential for expansion in North America.
United States
90%
Canada
3%
United Kingdom
2%
Australia
1.5%
Germany
1%
Demographic Insights: The target users are primarily male (55%), aged between 35-54, reflecting key decision-makers in home services and marketing roles.
Mediagistic Socio-economic Profile
Household and Income Insights: Target users typically belong to households of 3-4 members with medium income levels, indicating families seeking home services.
Educational and Employment Insights: The majority of target users are employed full-time or are business owners with University or College-level education, highlighting their professional background.
Mediagistic Behavioral Insights
Interest-Based Insights: Target users show interest in home improvement, home services, business management, digital marketing, reflecting their professional and personal needs.
Technology and Social Media Usage: Users prefer YouTube, LinkedIn, and Facebook. Usage is higher on desktop (55%), suggesting a preference for detailed research and management.
Mediagistic Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Thryv | 20% | CRM, Marketing Automation, Customer Experience |
Scorpion | 18% | Digital Marketing, Website Design, SEO |
Yelp for Business | 15% | Online Reviews, Local Listings, Reputation Management |