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McMaster-Carr Target Audience

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User Segments

McMaster-Carr Geographic Distribution

McMaster-Carr's primary market is the United States, followed by Canada. They have a smaller but growing presence in other North American and European countries.

Top Countries

United States flag

United States

80%
Canada flag

Canada

10%
Mexico flag

Mexico

3%
United Kingdom flag

United Kingdom

2%
Germany flag

Germany

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

McMaster-Carr customers typically belong to households of 2-4 people with medium to high income levels, indicative of professionals and families.

Employment Status

Income Distribution

Education Level

McMaster-Carr Behavior Analysis

Behavior Profile

Device Breakdown

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