Find stats on top websites
Major Markets
United States
Israel
United KingdomKey Competitors
Select a competitor
Upwork
Fiverr
Top Marketing Channels
Upwork
- Content Marketing
- Examples: Blog posts, Case studies, Whitepapers
- Campaigns: Success Stories, Freelancer Guides, Future of Work Series
- Social Media Marketing
- Examples: LinkedIn, Facebook, Twitter
- Campaigns: Freelancer Spotlight, Skill Showcase, Remote Work Trends
- Search Engine Optimization (SEO)
- Examples: Keyword optimization, Backlink building, Technical SEO
- Campaigns: Top Freelance Skills, How to Hire Freelancers, Upwork Reviews
Top Sales Channels
- Direct Sales (Enterprise)
- Dedicated account managers, Custom solutions, Volume discounts
- Enterprise Solutions Program, Managed Services Offering, Large Business Onboarding
- Self-Service Platform
- Job posting, Talent search, Project catalog
- Quick Hire Program, Find Your Freelancer, Project-Based Hiring
- Partnerships & Integrations
- API integrations, Third-party software partnerships, Affiliate programs
- Upwork Integrations, Partner Spotlight, Developer API Access
Mayple SWOT Analysis
Strengths
Largest global freelance marketplace
Diverse talent pool across many skills
Strong brand recognition and trust.
Weaknesses
High competition among freelancers
Quality inconsistency can occur
Transaction fees can be high for some users.
Opportunities
Expand into specialized high-value services
Leverage AI for improved matching and project management
Increase focus on enterprise solutions.
Threats
Emergence of niche talent platforms
Economic downturns affecting freelance demand
Regulatory changes impacting gig economy.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
