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Masonite Target Audience
Masonite targets homeowners, builders, architects, and dealers/distributors. They offer a range of doors to suit different needs, from interior to exterior and various materials. The company provides resources and support for both professionals and DIY enthusiasts.
User Segments
Masonite Geographic Distribution
Masonite's primary market is the US, followed by Canada. They also have a presence in the UK, Australia, and Mexico.
Top Countries
United States
60%
Canada
15%
United Kingdom
10%
Australia
7.5%
Mexico
7.5%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are mainly in 2-4 person households with medium income levels, indicating a focus on middle-class families.
Employment Status
Income Distribution
Education Level
Masonite Behavior Analysis
Behavior Profile
Device Breakdown
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