Find stats on top websites
Major Markets
United States
United Kingdom
CanadaSelect a competitor
James Clear - Atomic Habits
Ryan Holiday - The Daily Stoic
Top Marketing Channels
James Clear - Atomic Habits
- Content Marketing
- Examples: Blog posts, Free articles, Newsletter
- Campaigns: Weekly Habits Newsletter, Atomic Habits Blog Series, 3-2-1 Newsletter
- Social Media Marketing
- Examples: Twitter, Instagram, YouTube
- Campaigns: Tiny Habits Challenge, Visual Summaries Campaign, Reader Question Fridays
- Podcast & Media Appearances
- Examples: Guest on popular podcasts, Interviews, Summit speaker
- Campaigns: Atomic Habits Podcast Tour, Habits for Life Summit, Leadership Interviews Series
Top Sales Channels
- E-commerce (Direct Sales)
- Official website, Online store
- Atomic Habits Book Sales, Clear Thinking Journal Launch, Habit Tracking Templates
- Affiliate Marketing
- Amazon Associates, Bookstores, Online retailers
- Atomic Habits Affiliate Program, Bestseller Campaigns, Holiday Gift Guides
- Online Courses/Workshops
- The Habits Academy, Online workshops, Masterclasses
- Build Better Habits Course, Live Habits Workshop Series, Productivity Masterclass
Mark Manson SWOT Analysis
Strengths
Strong brand recognition with 'Atomic Habits'
Clear
actionable framework
Highly practical and research-backed content
Large existing audience through books and newsletter.
Weaknesses
Reliance on a single flagship product
Less emphasis on direct philosophical discourse
Content can be perceived as overly prescriptive by some.
Opportunities
Expand into corporate training programs
Develop more specialized habit-formation tools/apps
Collaborate with other productivity experts.
Threats
Competition from other habit formation gurus
'Habit fatigue' among readers
Changing trends in self-improvement methodologies.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
