Makeen Academi Competitor Insights

Major Markets

Iran

Afghanistan

Turkey

Key Competitors

Tehran Institute of Technology

Sharif University of Technology - Continuing Education

Top Marketing Channels

Tehran Institute of Technology

Social Media Marketing
Examples: Instagram ads, LinkedIn company page, Telegram channels
Campaigns: Vocational Skills Showcase, Success Stories of Graduates, Industry Expert Interviews

Content Marketing
Examples: Blog posts on technical skills, Industry reports, Online course previews
Campaigns: Future of Work Series, Skill-Up Challenge, Free Webinar Wednesdays

Email Marketing
Examples: Newsletter for new courses, Promotional emails for discounts, Alumni success highlights
Campaigns: Early Bird Discount, New Course Alerts, Alumni Network Updates

Direct Sales
On-campus enrollment, Phone consultations, Corporate training proposals
Open House Enrollment Drive, Customized Corporate Training Packages, Group Discount Program

Partnerships
Industry collaborations for internships, Government training initiatives, School outreach programs
Apprenticeship Placement Program, Workforce Development Partnership, High School Career Prep

Strong reputation in vocational and technical training

Established physical presence

Diverse range of certification programs

Potentially less focus on advanced or executive education

Limited global reach

May have older technology infrastructure

Growing demand for skilled trades

Potential for online course expansion

Partnerships with local industries for specific training needs

Competition from newer

more agile online platforms

Rapid changes in technology requiring constant curriculum updates

Economic downturn impacting enrollment