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Business and Product Insights

Product Portfolio

2020 Acura MDX Technology SH-AWD

2023 MINI Cooper SE Countryman All4

2021 Audi Q8 55 Prestige quattro

Lyon-Waugh Auto Group Key Value Propositions

Lyon-Waugh Auto Group offers an extensive selection of new and certified pre-owned luxury vehicles, with a strong focus on high-end electric vehicle alternatives to Tesla. They provide a personalized, customer-centric sales and service experience, emphasizing expert lease consultants and comprehensive after-sales support.

Luxury Vehicle Selection
Luxury EV Focus
Personalized Customer Experience
Comprehensive After-Sales Service

Lyon-Waugh Auto Group Brand Positioning

Lyon-Waugh Auto Group is positioned as the premier luxury automotive destination in New England, specializing in high-end new and pre-owned vehicles, particularly luxury EVs. They emphasize a customer-centric experience, robust after-sales service, and a strong brand portfolio.

Top Competitors

1

Herb Chambers Companies

2

Prime Motor Group

3

Bernardi Auto Group

Customer Sentiments

Customer sentiment is likely positive, driven by the personalized sales experience, comprehensive service offerings, and the prestige associated with their luxury brands. The focus on high-quality service and brand-backed support caters to a discerning clientele.

Actionable Insights

To reinforce its luxury EV leadership, Lyon-Waugh should highlight the superior technology and sustainable aspects of its EV offerings in marketing.

Products and Features

2020 Acura MDX Technology SH-AWD - Product Description

This product is a used 2020 Acura MDX Technology SH-AWD, available for research and viewing at Lyon-Waugh Auto Group in Peabody, MA. It is a specific vehicle identified by VIN 5J8YD4H58LL019379. The listing highlights viewing pictures, specifications, and pricing from a large selection of vehicles. The vehicle is offered by a dealership serving Burlington, Massachusetts, and New Hampshire.

Pros

  • The Acura MDX is known for its reliable performance and luxurious interior
  • The SH-AWD (Super Handling All-Wheel Drive) system provides superior handling and traction in various conditions
  • As a used vehicle, it likely offers a more affordable entry point into the luxury SUV market compared to a new model.

Cons

  • Being a used vehicle, its warranty coverage may be limited compared to a new car
  • Specific maintenance history and wear and tear are not detailed in the provided information, which could be a concern for some buyers
  • The 2020 model year might lack some of the very latest technological advancements found in newer iterations.

Alternatives

  • Competitors in the luxury mid-size SUV segment include the Lexus RX, BMW X5, and Audi Q7
  • Other alternatives might be the Volvo XC90 or the Mercedes-Benz GLE
  • Shoppers could also consider other Acura models if their needs or budget change.

Company Updates

Latest Events at Lyon-Waugh Auto Group

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