Find stats on top websites
Last.fm is a music recommendation platform that tracks users' listening habits and provides personalized recommendations. They offer a free tier with basic features and a Pro subscription with enhanced features like ad-free browsing, advanced stats, and exclusive content. Last.fm also serves as a social music discovery platform, allowing users to connect with others and explore global listening trends.
Company : Last.fm
Industry : Music TechnologyOnline EntertainmentMusic Streaming
Last.fm Key Value propositions
Last.fm Latest news
Last.fm | Play music, find songs, and discover artists
The world's largest online music service. Listen online, find out more about your favourite artists, and get music recommendations, only at Last.fm.
Last.fm: Scrobble scrobble!
r/lastfm: A Reddit community for all things Last.fm and scrobbling! Discuss the latest features, discover cool Last.fm tools and utilities, share…
API Docs | Last.fm
Last.fm Music Discovery API. The Last.fm API allows anyone to build their own programs using Last.fm data. Find out more about how you can plug directly ...
last.fm | Sonos Community
May 8, 2024 ... ... latest app and firmware... (and yes Last.fm is very important to me). https://www.last.fm/user/lupusv/. Like; Quote. Gwenddoleu. Userlevel 7.
Last.fm SWOT Analysis
Strengths
Large and dedicated user baseExtensive music library and integrationsPersonalized recommendations and music discovery
Weaknesses
Reliance on third-party streaming servicesLimited revenue streams (freemium model)Competition from larger music platforms
Opportunities
Expand partnerships with artists and labelsDevelop original content and exclusive experiencesEnhance social features and community engagement
Threats
Changing music consumption habitsIncreased competition in the music streaming marketData privacy concerns
Top Marketing Strategies for Last.fm
Last.fm User Persona
Name:
Age :
Gender :
Occupation :
Industry :
Education :
Preferred platforms
GOALS
Frustrations
Last.fm Geographic and Demographic Insights
Geographic Insights: Last.fm's largest user base is in the US and UK, indicating a strong presence in English-speaking markets. However, they also have a notable presence in other European and South American countries.
United States
30%
United Kingdom
10%
Germany
8%
Brazil
5%
Poland
4%
Demographic Insights: Last.fm's primary user base consists of millennials and Gen Z, aged 18-34, with a slight preference towards male users.
Last.fm Socio-economic Profile
Household and Income Insights: Last.fm users typically belong to households of 2-4 people with medium income levels, reflecting a young professional and student demographic.
Educational and Employment Insights: The majority of Last.fm users are employed full-time or are students, and possess at least a university or college level education.
Last.fm Behavioral Insights
Interest-Based Insights: Last.fm users are passionate about music, technology, and pop culture, actively engaging in online communities and attending live events.
Technology and Social Media Usage: Last.fm users primarily access the platform through Android and iOS devices and are highly active on social media, particularly YouTube, Instagram, and TikTok.
Last.fm Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Spotify | 45% | Music Streaming, Personalized Radio, Podcasts |
Apple Music | 30% | Music Streaming, Original Content, Seamless Integration |
Pandora | 15% | Personalized Radio, Music Discovery, Free Tier |