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Industry Landscape

The financial services industry is currently undergoing significant transformation, driven by technological advancements, evolving customer expectations, and increasing regulatory scrutiny. Traditional banks are adapting by investing in digital capabilities, enhancing cybersecurity, and focusing on personalized customer experiences. There's a strong emphasis on ESG principles and financial inclusion. Competition is intensifying from fintechs and established players, necessitating innovation and strategic partnerships.

Industries:
Retail BankingCommercial BankingInvestment BankingFinancial TechnologyWealth Management

Total Assets Under Management (AUM)

Total Assets of Commercial Banks in United States

~24.6 trillion USD (as of Q1 2024) Source: Federal Reserve Economic Data (FRED), Commercial Banks in the U.S. - Total Assets, Billions of U.S. Dollars (BAMLCAMCL)

(5-7% CAGR)

- Driven by loan growth and increased deposits.

- Influenced by interest rate environment and economic activity.

- Reflects ongoing consolidation and market expansion.

Total Addressable Market

25 trillion USD

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

Emerging Technologies

Generative AI in Financial Services

Generative AI can automate personalized financial advice, fraud detection, and create synthetic data for model training, significantly enhancing efficiency and client engagement.

Blockchain and Distributed Ledger Technology (DLT)

Blockchain and DLT can revolutionize payment systems, trade finance, and supply chain finance by providing secure, transparent, and immutable record-keeping.

Enhanced Cybersecurity Measures (e.g., Quantum-Resistant Cryptography)

Advanced cybersecurity, including quantum-resistant cryptography, is crucial to protect sensitive financial data and infrastructure from increasingly sophisticated cyber threats.

Impactful Policy Frameworks

Basel III Endgame (Proposed, 2023)

This proposed rule by US banking agencies would revise capital requirements for large banks, aiming to strengthen resilience and improve the comparability of capital requirements.

It would likely increase capital requirements for KeyBank, impacting its lending capacity and profitability, potentially leading to adjustments in its balance sheet and operational strategies.

Consumer Financial Protection Bureau (CFPB) Rule on Credit Card Late Fees (Proposed, 2023)

The CFPB proposed a rule to significantly reduce credit card late fees, potentially capping them at $8 for large card issuers.

This policy would directly reduce KeyBank's revenue from credit card late fees, necessitating a re-evaluation of its credit card product offerings and revenue streams.

SEC Climate Disclosure Rule (Proposed, 2022/Finalized, 2024)

The SEC finalized rules requiring public companies to disclose certain climate-related information, including greenhouse gas emissions, financial impacts of climate risks, and climate-related targets.

KeyBank, as a public company, will face increased reporting burdens and scrutiny on its climate-related risks and sustainability initiatives, potentially influencing its lending practices and investment decisions.

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