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Kaam.work Target Audience

User Segments

Age: 28

Gender: Female

Occupation: Product Manager

Education: Master's Degree, Business Administration

Age: 32

Gender: Male

Occupation: Marketing Strategist

Education: Bachelor's Degree, Marketing

Age: 25

Gender: Female

Occupation: Management Consultant

Education: Master's Degree, Management

Sarah Chen

Sarah Chen

Age: 28
Gender: Female
Occupation: Product Manager
Education: Master's Degree, Business Administration
Industry: Technology
Channels: LinkedInYouTubeInstagram

Goals

  • Advance to a senior leadership position within the next five years
  • Continuously acquire new skills and knowledge to stay competitive in the tech industry
  • Expand her professional network to open doors for future collaborations and opportunities

Pain Points

  • Lack of clear career progression paths within her current company
  • Difficulty balancing demanding work schedules with personal development
  • Navigating office politics and internal competition effectively

Kaam.work Geographic Distribution

Primary markets are India and the US, reflecting global and domestic freelance talent demand, with significant presence in other English-speaking nations.

Top Countries

India flag

India

45.5%
United States flag

United States

20.2%
United Kingdom flag

United Kingdom

9.8%
Canada flag

Canada

7.5%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from 2-4 person households, with a strong leaning towards medium to high-income brackets, indicating professional engagement.

Employment Status

Income Distribution

Education Level

Kaam.work Behavior Analysis

Behavior Profile

LinkedIn
YouTube
Professional Development
Career Growth
Skill Acquisition
Networking
Technology Trends
Business News
Financial Planning
Desktop Usage
Content Consumption
Instagram
Twitter
Reddit
Efficient Project Management
Flexible Workforce
Seeking Opportunities
Problem Solving
Value Creative Input

Device Breakdown

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