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Joon Target Audience

Joon's target audience is teenagers and young adults aged 13-26 who are experiencing mental health challenges. This includes those dealing with anxiety, depression, stress, and other issues common in this age group. Joon also targets parents and guardians of teens, offering resources and support tailored to their needs.

User Segments

Joon Geographic Distribution

Joon's primary market is the US, with a significant 90% user share. Other English-speaking countries with established telehealth adoption follow.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Joon's services appeal to a mix of household sizes, with a slight preference towards families of 3-4. The income distribution leans towards middle-income households.

Employment Status

Income Distribution

Education Level

Joon Behavior Analysis

Behavior Profile

Device Breakdown

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