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Jellyfish Target Audience
User Segments
Age: 48
Gender: Female
Occupation: VP of Engineering
Education: Master's Degree, Computer Science
Age: 42
Gender: Male
Occupation: Director of Product Management
Education: Master's Degree, Business Administration
Age: 37
Gender: Female
Occupation: Finance Manager, R&D
Education: Bachelor's Degree, Accounting
Ava Chen
Goals
- Achieve predictable software delivery and reduce time to market
- Optimize R&D spend and demonstrate tangible ROI to the executive board
- Foster a high-performing engineering culture that retains top talent.
Pain Points
- Lack of clear visibility into engineering resource allocation and project progress
- Difficulty in aligning engineering efforts with overarching business objectives
- Struggling to accurately capitalize software development costs for financial reporting.
Jellyfish Geographic Distribution
Primarily targeting North American R&D organizations, especially in the US and Canada, with growing presence in key European and APAC markets.
Top Countries
United States
Canada
United Kingdom
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users are typically in 3-4 person households with high income levels, indicating established professionals.
Employment Status
Income Distribution
Education Level
Jellyfish Behavior Analysis
Behavior Profile
Device Breakdown
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