Jellyfish : Market and Competitor Analysis

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Jellyfish is a software company that offers an engineering management platform. Their platform provides insights into engineering operations, helping businesses to improve efficiency, optimize resource allocation, and make data-driven decisions. They target their solutions towards engineering leaders and teams across various industries.

Company : Jellyfish

Industry : Software DevelopmentEngineering ManagementSaaS

Major Markets

United States

India

United Kingdom

Key Competitors

LinearB

GitPrime

Waydev

Jellyfish Key Value propositions

Engineering Efficiency

Data-Driven Insights

Business Alignment

DevOps Optimization

Jellyfish Latest news

Jellyfish.co

Enable engineering performance and strategic alignment with Jellyfish Engineering Management Platform. We integrate with tools like Jira and GitHub.

Jellyfish: We Give Brands a Platform to Perform

Jellyfish · We give brands a platform to perform · We are more than just an agency · Our Expertise · We've built strong, ever-evolving relationships with new and ...

Do Larger Pull Requests Receive More Extensive Reviews ...

Mar 22, 2022 ... Jellyfish named a leader by G2 for the 8th consecutive quarter! View ... In Github's “The State of the Octoverse” (https://octoverse ...

Jellyfish | LinkedIn

Mar 1, 2022 ... About us ; Website: https://jellyfish.co. External link for Jellyfish ; Industry: Software Development ; Company size: 201-500 employees.

Jellyfish SWOT Analysis

Strengths

Provides data-driven insights for engineering operations.Offers solutions for various engineering management challenges.Targets a specific niche market with growing demand.

Weaknesses

Relatively unknown compared to established players.Pricing information is not readily available.Limited information on global reach and market share.

Opportunities

Expand into new geographical markets.Develop partnerships with complementary software providers.Offer specialized solutions for specific industries.

Threats

Competition from existing engineering management platforms.Rapid technological advancements in the software development industry.Economic downturn impacting software development budgets.

Top Marketing Strategies for Jellyfish

Content Marketing & Thought Leadership

Establish Jellyfish as a thought leader in engineering management by creating valuable content like blog posts, white papers, and webinars. This will attract potential customers and showcase their expertise in the field.

Strategic Partnerships & Integrations

Partner with complementary software providers and integrate Jellyfish's platform into existing workflows. This expands reach to new audiences and strengthens their value proposition by offering a seamless solution.

Targeted Account-Based Marketing (ABM)

Focus on high-value target accounts within key industries. Utilize personalized outreach, tailored content, and data-driven insights to engage decision-makers and drive qualified leads for the platform.

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Jellyfish User Persona

Name:

Emily Chen

Age :

35

Gender :

Female

Occupation :

VP of Engineering

Industry :

Software Development

Education :

Master's Degree, Computer Science

Preferred platforms

GOALS

Improve engineering team efficiency and productivity to deliver products faster and meet market demands
Gain a comprehensive understanding of engineering operations to make data-driven decisions about resource allocation and project prioritization
Align engineering initiatives with business objectives to demonstrate the value and impact of the engineering team's work

Frustrations

Lack of visibility into engineering team's workload and progress leading to missed deadlines and inefficient resource allocation
Difficulty in measuring engineering productivity and proving the ROI of engineering efforts to the executive team
Struggling to foster a culture of data-driven decision-making within the engineering organization due to insufficient data and insights

Name:

David Kim

Age :

42

Gender :

Male

Occupation :

Finance Director

Industry :

FinTech

Education :

MBA, Finance

Preferred platforms

GOALS

Accurately track and allocate engineering expenses, including salaries, software costs, and infrastructure expenses to optimize budget utilization
Gain insights into the cost of software development to make informed decisions about pricing strategies and product investments
Improve collaboration and communication between finance and engineering teams to ensure alignment on financial goals and constraints

Frustrations

Lack of transparency into engineering spending making it challenging to track budget allocation and identify areas for cost optimization
Difficulty in measuring the return on investment (ROI) of engineering projects leading to challenges in justifying budget requests
Siloed financial data making it challenging to get a holistic view of the financial health of engineering operations

Name:

Sarah Patel

Age :

28

Gender :

Female

Occupation :

Product Manager

Industry :

SaaS

Education :

Bachelor's Degree, Information Technology

Preferred platforms

GOALS

Collaborate more effectively with engineering teams to ensure alignment on product roadmaps and development timelines
Gain visibility into engineering progress to accurately communicate product updates and launch dates to stakeholders
Understand the technical feasibility of product features and prioritize them based on engineering bandwidth and resource availability

Frustrations

Frequent miscommunications and misunderstandings between product and engineering teams leading to delays and rework
Lack of visibility into engineering capacity making it difficult to plan product roadmaps and estimate delivery timelines accurately
Difficulty in assessing the technical debt and its potential impact on product development velocity and stability

Jellyfish Geographic and Demographic Insights

Geographic Insights: Jellyfish's primary market is the United States with 60% of users, followed by India and the UK. Canada and Germany represent emerging markets.

Top Countries

United States
60%
India
15%
United Kingdom
10%
Canada
7.5%
Germany
7.5%

Demographic Insights: Jellyfish's target audience is primarily male (70%) and aged between 25-44 (60%).

Age Distribution

Gender Distribution

Jellyfish Socio-economic Profile

Household and Income Insights: Jellyfish's target audience mostly falls in the 'middle income' bracket with an average household size of 2-4 people.

Educational and Employment Insights: Most target users are full-time employees (70%) with University-level education (60%).

Households Size

Income Distribution

Education Level

Employment Status

Jellyfish Behavioral Insights

Interest-Based Insights: Target users show interest in technology, software development, business management, data analytics, and productivity tools.

Technology and Social Media Usage: Users prefer LinkedIn, Twitter, and Youtube for information. Desktop usage dominates, indicating work-related usage.

Interests

TechnologySoftware DevelopmentBusiness ManagementFinanceData AnalyticsProductivityLeadership

Device Breakdown

Social Media Usage

Jellyfish Top Competitors

Competitor	Estimated market share	Top domains
LinearB	25.5%	Engineering Efficiency, Software Delivery Management, DevOps Analytics
GitPrime	35.2%	Engineering Metrics, Productivity Analytics, Codebase Insights
Waydev	10.8%	Engineering Leadership, Team Performance, Software Development Analytics

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