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Expertise in immersive technology
Strong understanding of various industry applications
Focus on innovation and cutting-edge solutions
Relatively unknown brand compared to tech giants
Potential for high development costs
Dependence on adoption rate of VR/AR technology
Expanding into new industry verticals
Strategic partnerships with hardware providers
Growing demand for immersive experiences
Competition from established tech companies
Rapid technological advancements
Economic downturn impacting budgets for immersive tech
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The United States and China are the top two markets, representing a significant share. Other important markets include Japan, South Korea, and Germany.
United States
45% market share
China
30% market share
Japan
10% market share
South Korea
7.5% market share
Germany
7.5% market share
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Data shown in percentage (%) of usage across platforms
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