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HonestMed Target Audience

HonestMed's target audience includes individuals, healthcare professionals, and institutions looking for medical supplies, home healthcare products, and daily living aids. The website's Spanish language option suggests they also target Spanish-speaking customers. Their "Business Pricing" option indicates they cater to wholesale or bulk buyers as well.

User Segments

HonestMed Geographic Distribution

HonestMed's primary market is the United States, with a significant 90% user share. Canada follows with 3%, then Mexico at 2%.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
Mexico flag

Mexico

2%
United Kingdom flag

United Kingdom

1.5%
Australia flag

Australia

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

HonestMed's target market consists of diverse household sizes, with the majority (30%) being 2-person households. Income levels are fairly distributed across Low, Medium, and High.

Employment Status

Income Distribution

Education Level

HonestMed Behavior Analysis

Behavior Profile

Device Breakdown

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