Hiossen Competitor Insights

Major Markets

United States

South Korea

China

Key Competitors

Straumann Group

Dentsply Sirona

Top Marketing Channels

Straumann Group

Digital Marketing
Examples: Social Media (LinkedIn, Facebook), Search Engine Marketing (Google Ads), Email Marketing
Campaigns: Straumann Digital Solutions Campaign, Straumann Smart Solutions, Straumann Education Series

Content Marketing
Examples: White papers, Clinical case studies, Webinars
Campaigns: Innovation in Implantology, Patient Success Stories, Clinical Excellence Program

Event Marketing
Examples: International dental conferences, Local workshops, Product launch events
Campaigns: Straumann World Tour, Forum for Dental Professionals, Straumann Product Showcase

Direct Sales Force
Field sales representatives, Account managers, Clinical support specialists
New Practice Onboarding Program, Key Account Partnership Initiative, Product Adoption Incentive

Distributor Network
Authorized local distributors, Online dental supply stores, International partners
Distributor Growth Program, Regional Sales Drive, New Market Penetration

E-commerce
Online store for products, Digital platform for services, Customer portal for ordering
Online Exclusive Offers, Digital Ordering Convenience, Subscription Service Discounts

Global market leader in dental implants

Strong R&D and innovation pipeline

Comprehensive portfolio including orthodontics and digital solutions

Premium pricing may limit market penetration in some regions

Complex product lines can be overwhelming for new customers

Potential for supply chain disruptions due to global reach

Growing demand for digital dentistry

Expansion into emerging markets

Strategic partnerships with dental education institutions

Intense competition from established and new players

Rapid technological advancements requiring continuous investment

Economic downturns affecting dental practice investments