The target audience for GoScanPay encompasses a wide range of businesses that require a modern and flexible payment solution. Specifically, this includes brick-and-mortar retail establishments of varying sizes, from independent boutiques to chain stores, that seek to enhance their in-store customer experience and streamline checkout. Restaurants, cafes, and bars are also a strong target, as they can benefit from order-at-table or pay-at-table functionalities via QR codes, improving efficiency and table turnover. Mobile businesses like food trucks, pop-up stores, and market vendors are also ideal targets due to the solution's portability and minimal hardware requirements. Additionally, service-based businesses such as salons, spas, and local service providers who need to accept payments on-site without complex POS setups are part of their audience. The common thread among these target segments is their desire to reduce payment processing friction, lower operational costs related to hardware, and offer diverse payment options to cater to a tech-savvy customer base. They are likely businesses seeking an upgrade from traditional, clunky payment terminals or those looking for a more affordable and scalable alternative.