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ScanPay Target Audience

ScanPay targets service-based businesses and individual contractors who require mobile payment solutions. This includes industries like beauty, automotive, cleaning, construction, and more, as evidenced by their signup form's industry dropdown. They focus on businesses looking for an alternative to traditional payment processors with potentially high fees.

User Segments

ScanPay Geographic Distribution

ScanPay's primary market is the United States, capturing a significant 90% of its user base. Canada follows with 3%, indicating a potential for expansion in the North American market.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

ScanPay appeals to a diverse range of household sizes, primarily attracting users with middle-income levels.

Employment Status

Income Distribution

Education Level

ScanPay Behavior Analysis

Behavior Profile

Device Breakdown

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