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Geomaterio Target Audience

User Segments

Age: 48

Gender: Male

Occupation: General Contractor

Education: Professional Degree, Construction Management

Age: 35

Gender: Female

Occupation: Architect specializing in Eco-Design

Education: Master's Degree, Architecture

Age: 42

Gender: Male

Occupation: Project Manager (Public & Private Works)

Education: Bachelor's Degree, Civil Engineering

Jean-Luc Dubois

Jean-Luc Dubois

Age: 48
Gender: Male
Occupation: General Contractor
Education: Professional Degree, Construction Management
Industry: Construction
Channels: LinkedInYouTubeFacebook

Goals

  • Successfully complete sustainable construction projects on time and within budget
  • Find reliable suppliers of high-quality, locally sourced eco-materials
  • Expand network and gain recognition for eco-friendly building practices.

Pain Points

  • Difficulty in sourcing consistent supply of certified eco-materials
  • Managing complex logistics for multiple material deliveries to job sites
  • Lack of skilled labor experienced in sustainable building techniques.

Geomaterio Geographic Distribution

Geomaterio primarily targets the French market (98%), with minimal outreach to neighboring European countries, indicating a strong localized strategy for natural materials.

Top Countries

France flag

France

98%
Belgium flag

Belgium

0.5%
Switzerland flag

Switzerland

0.4%
Luxembourg flag

Luxembourg

0.3%
Germany flag

Germany

0.2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are mainly 3-4 person households with medium to high income, enabling investment in sustainable, quality materials for construction projects.

Employment Status

Income Distribution

Education Level

Geomaterio Behavior Analysis

Behavior Profile

Sustainable Living
Eco-conscious
Online Quoting
Expert Advice
Professional Guidance
Direct Delivery
Material Selection
Research-oriented
Quality-focused
Environmental Impact
Project Management
Online Ordering
Information Seeking
LinkedIn User
YouTube Viewer
Desktop User
DIY Projects
Home Renovation
Healthy Living
Green Technology

Device Breakdown

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