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Business and Product Insights

Product Portfolio

2025 Genesis GV80 Coupe

2025 Genesis GV60 Electric SUV

2025 Genesis G90 Sedan

Genesis Key Value Propositions

Genesis offers a compelling value proposition centered on a holistic luxury ownership experience, integrating cutting-edge technology, high performance, and distinctive design. This is further enhanced by personalized concierge services, ensuring convenience and an elevated customer journey beyond just the vehicle.

Luxury Ownership Experience
Cutting-edge Technology
High Performance & Design
Personalized Concierge Service

Genesis Brand Positioning

Genesis positions itself as a modern luxury automotive brand disrupting convention, offering sophisticated design, high performance, and advanced technology with a holistic, concierge-level ownership experience for affluent, tech-savvy individuals.

Top Competitors

1

Mercedes-Benz

2

BMW