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Game Day Communications is an award-winning brand experience and engagement activation agency founded by former ESPN Anchor Betsy Ross. They specialize in experiential marketing strategy, brand activation and staffing, photography and videography, media relations management, strategic and crisis communications, and social media content development and execution. Their demonstrated performance capabilities and talent leadership in these areas result in measurable and lasting outcome impressions for the brands they serve.
Major Markets
Key Competitors
Experienced Leadership
Diverse Service Portfolio
Strong Industry Connections
Limited Geographic Reach
Dependence on Client Acquisition
Potential Vulnerability to Economic Downturns
Expansion into New Markets
Development of Innovative Service Offerings
Strategic Partnerships and Acquisitions
Competition from Larger Agencies
Evolving Consumer Preferences
Economic Instability
Game Day Communications operates in the marketing and public relations industry. They specialize in experiential marketing, brand activations, and event planning. Their services cater to businesses looking to enhance brand experience and engagement.
Game Day Communications primarily targets the US market, with a significant 90% focus, followed by Canada and a minor presence in the UK, Germany, and Australia.
United States
90% market share
Canada
5% market share
United Kingdom
2% market share
Germany
1.5% market share
Australia
1.5% market share
Game Day Communications targets companies and brands looking for experiential marketing, event planning, media relations, and brand activation services. They work with clients across various industries, including sports, entertainment, food and beverage, and consumer goods. Their target audience values brand experience, engagement, and measurable results for their marketing campaigns.
Data shown in percentage (%) of usage across platforms
Develop high-quality content showcasing successful brand activations and client testimonials. Partner with relevant influencers in the sports, entertainment, and consumer goods industries to amplify reach and credibility. This strategy will attract potential clients by showcasing expertise and build trust through influencer endorsements.
Learn moreImplement targeted digital advertising campaigns on platforms like LinkedIn and Google Ads to reach marketing and brand managers. Optimize website and online presence with relevant keywords to enhance organic search visibility. This strategy will increase brand awareness among the target audience and generate qualified leads through efficient advertising and search engine optimization.
Learn moreOrganize and sponsor local events, workshops, and networking opportunities related to experiential marketing. Partner with local businesses and organizations to expand reach within Cincinnati and surrounding areas. This strategy will build local reputation, generate leads, and foster relationships with potential clients within the primary area of operation.
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