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FoundersCard is a membership community providing exclusive benefits and networking opportunities to entrepreneurs and business leaders. They offer access to travel and lifestyle perks, preferred pricing, and exclusive events. Founded in 2009, FoundersCard boasts a large membership base and partners with over 500 brands.
Company : FoundersCard
Industry : Membership ServicesEntrepreneurshipBusiness Networking
FoundersCard Key Value propositions
FoundersCard Latest news
FoundersCard on LinkedIn: EXTRAORDINARY BENEFITS
Oct 12, 2023 ... Big news coming from the corner office at Kimco Realty! Our CEO Conor Flynn has been sharing our latest achievements and giving an ...
FoundersCard Review 2024 – Forbes Advisor
Feb 21, 2024 ... Reaping the benefits of FoundersCard membership can be more straightforward than with a travel rewards card. Because points aren't the main ...
FoundersCard on LinkedIn: EXTRAORDINARY BENEFITS
Mar 10, 2024 ... New: Now Open New Members Get Started >> https://lnkd.in/gnvf4hKT.
FoundersCard Review 2022: Benefits, Updates, Cost - And Is It ...
Feb 4, 2022 ... And there are new benefits for 2022, mostly focused on business and lifestyle. A couple of the travel benefits have gone away, but I believe ...
FoundersCard SWOT Analysis
Strengths
Large and active member base.Strong brand reputation among entrepreneurs.Wide range of partnerships with premium brands.
Weaknesses
High membership fees may be a barrier for some entrepreneurs.Benefits may not be equally relevant to all members.Dependence on partnerships for benefits.
Opportunities
Expand internationally to new markets with high concentrations of entrepreneurs.Develop more personalized benefits based on member preferences.Create strategic partnerships with venture capital firms and angel investors.
Threats
Competition from similar membership communities and platforms.Economic downturn could impact member spending on discretionary benefits.Changing preferences of entrepreneurs and evolving business needs.
Top Marketing Strategies for FoundersCard
FoundersCard User Persona
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Preferred platforms
GOALS
Frustrations
FoundersCard Geographic and Demographic Insights
Geographic Insights: FoundersCard's primary market is the United States with 60% of users, followed by Canada with 10% and the United Kingdom with 8%.
United States
60%
Canada
10%
United Kingdom
8%
Australia
7%
Germany
5%
Demographic Insights: FoundersCard's target audience is primarily males aged 25-44, reflecting the demographics of established and aspiring entrepreneurs.
FoundersCard Socio-economic Profile
Household and Income Insights: FoundersCard targets individuals with high income levels, with 60% classified as high earners. Most users are in households of 3-4 people.
Educational and Employment Insights: FoundersCard's user base is highly educated, with 90% holding at least a university or college degree and 70% being business owners.
FoundersCard Behavioral Insights
Interest-Based Insights: FoundersCard users are interested in technology, travel, investments, entrepreneurship, marketing, business news, reflecting their ambitions and goals.
Technology and Social Media Usage: FoundersCard's audience primarily uses LinkedIn, Twitter, and YouTube. They prefer desktop devices but also use Android and iOS.
FoundersCard Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
YEC (Young Entrepreneur Council) | 25% | Entrepreneurship, Networking, mentorship |
Entrepreneurs' Organization (EO) | 35% | Entrepreneurship, Networking, Peer-to-peer learning |
Vistage Worldwide | 15% | Executive Coaching, Peer Advisory, Leadership Development |