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XO Target Audience

XO's target audience is affluent individuals and businesses seeking premium private aviation solutions. This includes both those looking to charter entire aircraft and those interested in booking individual seats on shared flights. The company also targets existing aircraft owners looking to optimize their fleet usage through XO's network and management services.

User Segments

XO Geographic Distribution

XO's primary markets are the US and UK, but the company also shows strong presence in the UAE, China, and Brazil, indicating a global customer base.

Top Countries

United States flag

United States

45%
United Kingdom flag

United Kingdom

15%
United Arab Emirates flag

United Arab Emirates

10%
China flag

China

8%
Brazil flag

Brazil

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

XO's user base primarily consists of high-income individuals and families, typically with 3-4 members, aligning with their premium pricing and luxury travel offerings.

Employment Status

Income Distribution

Education Level

XO Behavior Analysis

Behavior Profile

Device Breakdown

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