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Executive Summary

Industries

Experiential MarketingEvent ProductionBrand Activations

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

FlipTurn Inc. Top Products

FLIPTURN Services
Barbie Pride Event Marketing
The Hate You Give - Audience Engagement Campaign

Brand Positioning

FlipTurn Inc. is positioned as a leading experiential marketing partner, transforming brand visions into memorable, shareable, and impactful activations, particularly for the entertainment and media industries, with a focus on flawless national execution.

Customer Sentiments

Customer sentiment appears highly positive, as evidenced by testimonials highlighting tailored solutions, innovative design, and flawless execution for complex events. Clients like GTH Inc. and Bing Festival seek FlipTurn for their ability to deliver impactful, buzz-generating experiences.

FlipTurn Inc. Key Value Propositions

FlipTurn's key value proposition is creating highly memorable and shareable experiential marketing campaigns that significantly boost brand awareness. They achieve this through creative design, flawless execution, and strategic integration of digital extensions for maximized reach and impact.

Memorable Experiences
Brand Awareness
Flawless Execution
Shareability

FlipTurn Inc. SWOT Analysis

Strengths

Strong portfolio with major entertainment brands.

Expertise in multi-market and mobile tour activations.

Emphasis on creative, shareable, and impactful experiences.

Weaknesses

Website does not explicitly state physical address.

Potential reliance on entertainment industry trends.

Scalability challenges for highly customized large events.

Opportunities

Expand into new consumer goods sectors.

Leverage digital extensions for deeper engagement.

Partnerships with emerging content creators.

Threats

Competition from established experiential agencies.

Economic downturn impacting marketing budgets.

Rapid changes in social media and consumer engagement platforms.

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

FlipTurn Inc. Target Audience

View Details

Geographic Insights

FlipTurn Inc. primarily operates in the US, with significant presence in major cities like LA and NY. They also have a minor international reach in Canada, UK, Australia, and Germany.

Top Countries

United States flag

United States

95% market share

Canada flag

Canada

2% market share

United Kingdom flag

United Kingdom

1% market share

Australia flag

Australia

1% market share

Germany flag

Germany

1% market share

FlipTurn Inc. Audience Segments

Marketing Director, Major Brand

35-55 years

Male • Female

USA

PR/Sales Director, Large Org

30-50 years

Male • Female

USA

Head of Marketing, Content Co.

40-60 years

Male • Female

USA

Brand Manager, Mid-Size Co.

28-45 years

Male • Female

USA

Studio Marketing Executive

30-50 years

Male • Female

USA

Social Media Usage Across Segments

Data shown in percentage (%) of usage across platforms

Recommended Marketing Strategiesfor FlipTurn Inc.

Leverage User-Generated Content (UGC)

Encourage FlipTurn's clients to share photos and videos of their experiences at FlipTurn-managed events. Showcasing this authentic content on the website and social media will build trust, increase engagement, and demonstrate the impact of FlipTurn's experiential marketing.

Learn more

Content Repurposing

Transform successful case studies and event highlights into various content formats such as blog posts, infographics, and short videos. Repurposing existing content allows FlipTurn to maximize its reach, cater to diverse audience preferences, and reinforce its expertise in experiential marketing.

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Leverage Customer Testimonials

Showcase testimonials from satisfied clients like Sean Readmond (Sales & PR Director, GTH Inc.) and Bob Caddy (Head of Marketing, Bing Festival) prominently on the website and marketing materials. These testimonials build credibility, demonstrate the value of FlipTurn's services, and instill confidence in potential clients.

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