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Firestone Walker Brewing Company Target Audience
User Segments
Age: 42
Gender: Male
Occupation: Software Architect
Education: Master's Degree
Age: 38
Gender: Female
Occupation: Financial Analyst
Education: Bachelor's Degree
Age: 48
Gender: Male
Occupation: Healthcare Consultant
Education: Professional Degree
Arthur Craft
Age: 42
Gender: Male
Occupation: Software Architect
Education: Master's Degree
Industry: Tech
Channels: LinkedInYouTubeInstagram
Goals
- To discover new and rare barrel-aged craft beers to expand his personal collection
- To connect with other craft beer enthusiasts and share tasting notes and experiences
- To attend exclusive brewery events and tours to deepen his knowledge of brewing processes.
Pain Points
- Limited access to highly sought-after craft beer releases in his local market
- Finding reliable information and reviews for obscure or small-batch brews
- Balancing his demanding work schedule with opportunities to visit breweries or attend tastings.
Firestone Walker Brewing Company Geographic Distribution
Predominantly US-centric, especially California, due to physical locations and shipping restrictions. Minor international reach.
Top Countries
United States
98%
Canada
0.8%
Mexico
0.5%
United Kingdom
0.3%
Germany
0.2%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Targets medium to high-income individuals and couples, reflecting the premium pricing of products.
Employment Status
Income Distribution
Education Level
Firestone Walker Brewing Company Behavior Analysis
Behavior Profile
enthusiast
discerning
exclusive
artisanal
barrel-aged
curated
loyalty
experiences
community
social
exploration
innovation
collecting
gourmet
travel
online
digital
mobile
research
events
Device Breakdown
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