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Eyeris Creations

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Company : Eyeris Creations

Industry : Home DecorE-commerceArt Market

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Key Competitors

Society6
Redbubble
Minted

Eyeris Creations Key Value propositions

Unique Designs
Affordable Art
Home Decor
Independent Artists

Eyeris Creations SWOT Analysis

Strengths

Curated selection of unique artworkPartnership with independent artistsUser-friendly online platform

Weaknesses

Limited brand awarenessDependence on third-party printing and shippingCompetition from established players

Opportunities

Expand product offerings (e.g., home decor, textiles)Collaborate with influencers and interior designersTarget new geographic markets

Threats

Changing consumer preferencesEconomic downturn impacting discretionary spendingIncreasing competition from similar platforms

Top Marketing Strategies for Eyeris Creations

Interactive Exit-Intent Quiz

This strategy engages users who are about to leave your website with an interactive quiz that provides valuable insights and encourages them to stay longer and potentially convert. By providing valuable information and a fun experience, you can increase engagement and lead capture.

Personalized User Onboarding

A personalized user onboarding experience guides new users through the platform's features and benefits, tailored to their individual needs. This increases user engagement and retention by providing a positive first impression and making it easier for them to discover the value of your product.

Embed Click-to-Tweet Links

This strategy promotes user-generated content and social sharing by making it easy for users to share their experiences and opinions about your product. This increases brand visibility and awareness, leading to more potential customers and conversions.

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Eyeris Creations User Persona

Eyeris Creations Geographic and Demographic Insights

Geographic Insights: Eyeris Creations' primary market is the United States, followed by Canada and the United Kingdom. Other potential markets include Australia and Germany.

Top Countries

  • United States flag

    United States

    45%

  • Canada flag

    Canada

    10%

  • United Kingdom flag

    United Kingdom

    8%

  • Australia flag

    Australia

    6%

  • Germany flag

    Germany

    5%

Demographic Insights: Eyeris Creations' target audience is predominantly female, with a significant portion aged 25-44, reflecting interest in home decor and design.

Age Distribution

Gender Distribution

Eyeris Creations Socio-economic Profile

Household and Income Insights: Eyeris Creations appeals to a mix of household sizes, with a concentration in 2-4 person households. The income distribution suggests a broad appeal across income levels.

Educational and Employment Insights: Eyeris Creations' audience is largely employed full-time with a high proportion having university or college education, suggesting disposable income and interest in design.

Households Size

Income Distribution

Education Level

Employment Status

Eyeris Creations Behavioral Insights

Interest-Based Insights: Target users are interested in home decor, interior design, DIY projects, visual arts, photography, reflecting an inclination towards aesthetics and creating visually pleasing spaces.

Technology and Social Media Usage: Eyeris Creations' target users are active on visual platforms like YouTube, Instagram, and Pinterest. They use a mix of desktop, Android, and iOS devices.

Interests

Home DecorInterior DesignDIY ProjectsCraftsVisual ArtsPhotographyArchitecture

Device Breakdown

Social Media Usage

Eyeris Creations Top Competitors

Competitor
Estimated market share
Top domains
Society635%Art Prints, Home Decor, Wall Art
Redbubble30%Print-on-Demand, Merchandise, Stickers
Minted15%Stationery, Wall Art, Home Decor

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