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EveryPoint is a spatial computing company that provides solutions for measuring and managing physical assets and environments. Their technology uses computer vision and other advanced techniques to create digital replicas of real-world assets, enabling businesses to track inventory, optimize logistics, and improve operational efficiency. They offer a range of products and services, including stockpile measurement, asset tracking, and supply chain management solutions.
Company : EveryPoint
Industry : Spatial ComputingLogisticsAsset Management
EveryPoint Key Value propositions
EveryPoint Latest news
Jonathan Stephens - EveryPoint | LinkedIn
What are the best ways to make a lasting impression on a new contact? ... Websites. Company Website: http://www.everypoint.io. Company Website: http://www ...
Overview -
EveryPoint supports uploading, storing, generating, and downloading files of various types such as images, videos, point clouds, or meshes. The following ...
EveryPoint | LinkedIn
http://www.everypoint.io. External link for EveryPoint. Industry: Software Development. Company size: 11-50 employees. Headquarters: Redmond, WA. Type ...
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EveryPoint SWOT Analysis
Strengths
Advanced technology (computer vision)Focus on multiple industries with high-value use casesStrong value proposition for efficiency and cost reduction
Weaknesses
Relatively unknown brand compared to established playersPotential challenges in scaling to serve diverse industriesDependence on complex technology may create adoption barriers
Opportunities
Expand into new geographic markets with large-scale infrastructure projectsDevelop partnerships to integrate with existing enterprise software solutionsOffer specialized solutions tailored to specific industry verticals
Threats
Competition from established technology companies with broader portfoliosRapid technological advancements requiring continuous innovationEconomic downturns impacting industries reliant on physical assets and infrastructure
Top Marketing Strategies for EveryPoint
Content Marketing & Thought Leadership
Establish EveryPoint as a thought leader in spatial computing by creating valuable content like case studies, blog posts, and white papers highlighting the benefits of their solutions for specific industries. This strategy will attract potential customers and position EveryPoint as a trusted expert in the field.
Targeted Account-Based Marketing (ABM)
Focus on high-value target accounts within key industries by tailoring marketing campaigns and outreach efforts to their specific needs and challenges. This strategy allows for personalized communication and drives higher conversion rates from qualified prospects.
EveryPoint User Persona
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EveryPoint Geographic and Demographic Insights
Geographic Insights: EveryPoint's primary market is the United States, followed by Canada and Australia. The company also sees potential in the UK and Germany.
United States
60%
Canada
15%
Australia
10%
United Kingdom
7.5%
Germany
7.5%
Demographic Insights: EveryPoint's target audience is primarily male (70%) and falls within the age range of 35-54. This aligns with decision-making roles in the industries they target.
EveryPoint Socio-economic Profile
Household and Income Insights: EveryPoint's users typically have medium to high income levels and live in households of 2-4 people, reflecting established professionals and families.
Educational and Employment Insights: Most of EveryPoint's target audience is employed full-time and possess a university or college degree, indicating a highly educated workforce in their target industries.
EveryPoint Behavioral Insights
Interest-Based Insights: Users are interested in technology, particularly within the context of supply chain management, logistics, and industries like construction, mining, and manufacturing.
Technology and Social Media Usage: Users prefer LinkedIn and YouTube for consuming industry-related content. They primarily use desktop devices, reflecting their professional roles.
EveryPoint Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Propeller Aero | 40% | Drones, 3D Mapping, Analytics |
DroneDeploy | 35% | Drones, Data Analytics, Construction Management |
Trimble | 25% | Construction, Geospatial, Software |