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Enactus is a non-profit organization that empowers student, academic, and business leaders to use entrepreneurial action to create a more sustainable world. They provide a platform for students to develop innovative business solutions that address social and environmental issues, fostering a global network of changemakers. Through competitions, events, and partnerships, Enactus promotes social entrepreneurship and inspires a new generation of leaders committed to making a positive impact.
Company : Enactus
Industry : Non-profitSocial EntrepreneurshipEducation
Enactus Key Value propositions
Enactus Latest news
Enactus United States – To create a better, more sustainable world
Young leaders everywhere use innovation & business skills to ensure that all people thrive in a sustainable world.
College Students Win $10,000 For Sparking Business Innovation ...
News provided by. Enactus. May 18, 2016, 09:38 ET. Share this ... Related Links. http://www.enactusunitedstates.org. ×. Modal title. Contact PR Newswire.
Free Rides Bike Sharing Program Piloted
Apr 21, 2016 ... News. Menu. Search. Announcements · Academics · Seasiders ... To learn more about Enactus, visit www.enactusunitedstates.org or www.enactus.org.
Enactus United States | LinkedIn
To help us create positive change as a student, academic or business leader, please email [email protected]. Website: http://www.enactusunitedstates.org.
Enactus SWOT Analysis
Strengths
Globally recognized brand with a strong network of students, academics, and businesses.Provides a platform for students to develop real-world solutions to pressing social and environmental challenges.Fosters entrepreneurial skills and leadership development, empowering future changemakers.
Weaknesses
Reliance on volunteer base and funding can create instability.Impact measurement and reporting can be challenging, making it difficult to quantify long-term success.Competition from other non-profit organizations and social impact initiatives.
Opportunities
Expand partnerships with corporations and foundations to secure funding and resources.Leverage technology to scale programs and reach a wider audience.Develop innovative educational programs that equip students with the skills needed to thrive in a rapidly changing world.
Threats
Economic downturn can impact funding and support from businesses.Changing priorities in the social impact sector can lead to shifts in funding and attention.Difficulty in attracting and retaining experienced staff due to limited resources.
Top Marketing Strategies for Enactus
Content Marketing & Influencer Outreach
Create engaging content showcasing Enactus' impact stories and success stories, and partner with relevant influencers to reach a wider audience and build brand awareness. This strategy will increase reach and attract potential student members, partners, and donors.
Community Engagement and Partnerships
Develop strong partnerships with local businesses, community organizations, and educational institutions to expand reach, access resources, and create opportunities for students. This strategy will provide access to mentorship, funding, and project opportunities, fostering a vibrant network of support.
Data-Driven Program Optimization
Utilize data analytics to measure the impact of programs, identify areas for improvement, and tailor initiatives to meet the needs of specific audiences. This strategy will enhance program effectiveness, improve student engagement, and demonstrate the value of Enactus to stakeholders.
Enactus User Persona
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Enactus Geographic and Demographic Insights
Geographic Insights: Enactus has a strong presence in the United States, which accounts for the majority of its users. India and China are also significant markets, followed by Brazil and Mexico.
Top Countries
United States
60%
India
15%
China
10%
Brazil
7.5%
Mexico
7.5%
Demographic Insights: Enactus primarily targets a younger demographic, with a higher representation of females. The largest age group is 18-24, reflecting their focus on students.
Age Distribution
Gender Distribution
Enactus Socio-economic Profile
Household and Income Insights: Enactus users come from diverse household sizes, with a plurality in the 3-4 range. The income distribution skews towards middle-income, reflecting their focus on students and young professionals.
Educational and Employment Insights: The majority of Enactus users are students currently enrolled in University or College. This aligns with their mission to foster social entrepreneurship among young people.
Households Size
Income Distribution
Education Level
Employment Status
Enactus Behavioral Insights
Interest-Based Insights: Enactus users are passionate about social impact, sustainability, and using business to drive positive change. They are interested in ethical consumption, social justice, and technology for good.
Technology and Social Media Usage: Enactus users engage on various social media platforms with a preference for LinkedIn, Facebook and Instagram. They primarily use desktop devices.
Interests
Device Breakdown
Social Media Usage
Enactus Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Net Impact | 35% | Corporate Social Responsibility, Sustainability, Social Impact |
| Ashoka | 30% | Social Entrepreneurship, Innovation, Global Development |
| UnLtd USA | 15% | Social Entrepreneurship, Impact Investing, Community Development |
