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Executive Summary
Industries
Major Markets
United States
Canada
United KingdomKey Competitors
Elevantage Consulting Top Products
Brand Positioning
Elevantage Consulting is positioned as the on-demand, expert marketing leadership partner for tech and IT businesses, offering flexible, cost-effective solutions to achieve strategic growth without the overhead of a full-time senior team.
Customer Sentiments
Customer sentiment appears positive, as evidenced by the mention of a testimonial from an 'Oracle Platinum Partner' which suggests satisfaction and trust from a reputable client. This indicates that Elevantage successfully addresses the pain points of businesses needing high-quality, flexible marketing expertise.
Elevantage Consulting Key Value Propositions
Elevantage Consulting offers specialized, on-demand fractional CMO and marketing services tailored for the tech and IT sectors. They provide strategic leadership and hands-on execution, enabling businesses to achieve growth and measurable ROI without the cost of a full-time senior marketing team.
Elevantage Consulting SWOT Analysis
Strengths
Experienced fractional CMO services.
Tailored for tech/IT industries.
Flexible, cost-effective solutions.
Weaknesses
Geographic focus may limit reach.
Brand awareness might be limited.
Reliance on Loretta Davis's expertise.
Opportunities
Expand beyond DFW remotely.
Address growing demand for fractional roles.
Target emerging tech niches.
Threats
Increased competition in fractional CMO.
Economic downturns impacting SMBs.
Clients preferring in-house teams.
Market Growth Stage
Pace of Market Growth
Elevantage Consulting Target Audience
Geographic Insights
Primarily serving the US market, especially Dallas-Fort Worth, with a small presence in other English-speaking and developed countries for tech-focused clients.
Top Countries
United States
95% market share
Canada
2% market share
United Kingdom
1% market share
Australia
1% market share
Germany
1% market share
Elevantage Consulting Audience Segments
SMB Owner/CEO - Tech Focus
30-55 years
Male • Female
Dallas • Fort Worth • Frisco • Texas
Marketing Director/VP - Growth Stage
30-50 years
Male • Female
Dallas • Fort Worth • Frisco • Remote
Sales Leader - Tech Services
28-45 years
Male • Female
Dallas • Fort Worth • Frisco • Texas
Senior Executive - Strategic Partnerships
40-60 years
Male • Female
Dallas • Fort Worth • Frisco • United States
Tech Startup Founder
25-40 years
Male • Female
Dallas • Fort Worth • Frisco
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Elevantage Consulting
Interactive ROI Calculator
Create an interactive ROI calculator on the Elevantage Consulting website. This tool will allow potential clients to input their current marketing metrics and project the potential return on investment they could achieve by using Elevantage's services, demonstrating the value proposition in a tangible way.
Learn moreIn-depth Buyer's Guide Creation
Develop a comprehensive buyer's guide tailored to the specific needs and challenges of MSPs, MSSPs, Cybersecurity companies, IT firms, and Telecommunications businesses. This guide will serve as a lead magnet and establish Elevantage Consulting as a thought leader, attracting potential clients actively seeking solutions to their marketing pain points.
Learn moreProduct Utilization Playbooks
Develop playbooks tailored to specific marketing platforms like Salesforce, Pardot, HubSpot, and Adobe Creative Suite, showcasing Elevantage Consulting's expertise. This will help potential clients understand how to best leverage these tools for their business, demonstrating a practical understanding of their technology stack and highlighting the value of Elevantage's services.
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