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Privacy Badger
EFF's Field Guide to Police Surveillance
Surveillance Self-Defense Guide
Electronic Frontier Foundation (EFF) Key Value Propositions
The EFF's core value proposition is the defense of fundamental civil liberties—digital privacy, free speech, and innovation—in the evolving digital landscape. They empower individuals and influence policy to ensure a free, open, and secure internet for everyone.
Electronic Frontier Foundation (EFF) Brand Positioning
The EFF positions itself as the leading defender of digital rights, free speech, and innovation. They advocate for a free and open internet, using legal, technological, and educational means to protect civil liberties in the digital world.
Top Competitors
American Civil Liberties Union (ACLU)
Privacy International
Freedom of the Press Foundation
Customer Sentiments
Customer sentiment appears highly positive, as evidenced by strong engagement from a dedicated, well-educated, and financially stable audience. This group actively supports the EFF's mission, indicating a deep trust in its advocacy and tools.
Actionable Insights
Focus on creating more accessible content and campaigns to demystify digital rights, reaching beyond their current highly engaged but niche audience.
Products and Features
Privacy Badger - Product Description
Privacy Badger is a browser add-on developed by the Electronic Frontier Foundation (EFF) designed to protect users from invisible trackers. It automatically detects and blocks third-party trackers that attempt to monitor users' browsing activity across multiple websites without their consent. Unlike ad blockers that rely on blocklists, Privacy Badger learns to identify and block trackers dynamically based on their behavior, specifically by observing if they are tracking users across different sites. If a domain appears to be tracking, Privacy Badger will send a Do Not Track signal to it. If the domain continues to track, Privacy Badger will block it. This 'install-and-forget' tool aims to enhance online privacy by preventing covert surveillance by advertisers and other third parties.
Pros
- Privacy Badger intelligently learns and blocks trackers dynamically, adapting to new tracking methods rather than relying on static lists
- It is an 'install-and-forget' tool, requiring minimal user intervention once installed
- Developed by the Electronic Frontier Foundation (EFF), it benefits from a strong privacy-focused ethos and continuous development.
Cons
- Privacy Badger primarily focuses on blocking third-party trackers and may not block all ads, particularly those that are not tracking users across sites
- Its learning mechanism means it might not immediately block a new tracker until it observes its behavior
- For some users, its behavior-based blocking might be less predictable than a traditional blocklist approach.
Alternatives
- Many popular browsers now offer built-in tracking protection features, such as Firefox's Enhanced Tracking Protection or Brave's Shields
- Dedicated ad blockers like uBlock Origin or AdBlock Plus also block many trackers in addition to ads, often using extensive filter lists
- Browser extensions like Disconnect or Ghostery provide similar privacy protection by identifying and blocking trackers.
Company Updates
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Section 230's protections are not absolute. It does not protect companies that violate federal criminal law. It does not protect companies that create illegal ...
View sourcePrivacy Badger
Privacy Badger is a free browser extension made by the leading digital rights nonprofit EFF to stop companies from spying on you online.
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