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DoorLoop Target Audience

User Segments

Age: 38

Gender: Female

Occupation: Real Estate Investor & Property Manager

Education: Master's Degree, Business Administration

Age: 47

Gender: Male

Occupation: Owner, Mid-sized Property Management Company

Education: Bachelor's Degree, Finance

Age: 32

Gender: Female

Occupation: Portfolio Manager, Real Estate Investment Firm

Education: Master's Degree, Real Estate Development

Sarah Chen

Sarah Chen

Age: 38
Gender: Female
Occupation: Real Estate Investor & Property Manager
Education: Master's Degree, Business Administration
Industry: Real Estate
Channels: LinkedInYouTubeFacebook

Goals

  • Efficiently manage a growing portfolio of residential and commercial properties
  • Maximize rental income and minimize vacancies across all properties
  • Implement technology to automate routine property management tasks and financial reporting.

Pain Points

  • Struggling with disorganized financial records and manual accounting processes for multiple properties
  • Difficulty in tracking tenant communications and maintenance requests efficiently across her portfolio
  • Time-consuming manual rent collection and lease management for a diverse set of tenants.

DoorLoop Geographic Distribution

Primarily focused on the US market, with a smaller but growing international presence in Canada, UK, Australia, and Israel.

Top Countries

United States flag

United States

85%
Canada flag

Canada

5%
United Kingdom flag

United Kingdom

3%
Australia flag

Australia

2%
Israel flag

Israel

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from households of 3-4 people, with a significant portion in medium to high-income brackets.

Employment Status

Income Distribution

Education Level

DoorLoop Behavior Analysis

Behavior Profile

Automation
Efficiency
Organization
Technology Adoption
Online Payments
Communication
Data-Driven Decisions
Streamlining
Problem-Solving
Seeking Support
Digital Tools
Information Seeking
Software Usage
Long-term Planning
Time Saving
Risk Management

Device Breakdown

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