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DonDominio.com Target Audience

The target audience for DonDominio.com is broad but focused on entities requiring a digital presence, primarily within Spanish-speaking markets, given the .es domain and Spanish language. This includes individuals, freelancers, startups, small and medium-sized enterprises (SMEs), e-commerce businesses, bloggers, and web development agencies. They are looking for foundational internet services such as domain names (including specific TLDs like .es, .com, .net, .org, etc.), web hosting (shared, reseller, VPS), email hosting, SSL certificates, and website builders. The emphasis on dedicated support and competitive pricing suggests they target customers who value reliability and cost-effectiveness, ranging from those just starting their online journey to those needing more robust and scalable solutions for growing businesses. The inclusion of specific TLDs and various hosting plans indicates an appeal to a diverse set of online needs.

User Segments

Age: 22

Gender: Male

Occupation: Student

Education: Bachelor's Degree

Age: 28

Gender: Female

Occupation: Self-Employed

Education: Associate Degree

Age: 34

Gender: Male

Occupation: Self-Employed

Education: Bachelor's Degree

Alejandro, The Tech-Savvy Student

Alejandro, The Tech-Savvy Student

Age: 22
Gender: Male
Occupation: Student
Education: Bachelor's Degree
Industry: Entrepreneurship
Channels: YouTubeLinkedInInstagram

Goals

  • To launch a successful e-commerce store selling niche products
  • To build a strong online brand presence for his startup
  • To gain practical experience in digital marketing and web development.

Pain Points

  • Finding affordable and reliable hosting solutions that scale with his projects
  • Navigating complex technical configurations without extensive prior knowledge
  • Balancing academic commitments with the demands of building an online business.

DonDominio.com Geographic Distribution

DonDominio.com primarily targets Spain (75%) due to its .es domain, with a smaller presence in other Spanish-speaking Latin American countries like Mexico and Colombia.

Top Countries

Spain flag

Spain

75%
Mexico flag

Mexico

5%
Colombia flag

Colombia

4%
Argentina flag

Argentina

3%
Chile flag

Chile

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users typically reside in 2-4 person households (75%) and fall into medium (60%) or high (25%) income brackets, suggesting established individuals and small businesses.

Employment Status

Income Distribution

Education Level

DonDominio.com Behavior Analysis

Behavior Profile

Online Presence Management
Web Hosting
Domain Registration
Reliability
User-friendly Solutions
Customer Support
Website Uptime
Security
Digital Marketing
Online Entrepreneurship
Web Design Trends
E-commerce Strategies
Cybersecurity
Business Growth
Technology News
YouTube Usage
Facebook Engagement
Instagram Engagement
Desktop Usage
Online Learning

Device Breakdown

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