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Detexian provides a SaaS solution that helps businesses identify and manage inactive user accounts within their cloud applications. Their service helps organizations improve security posture, reduce costs associated with inactive users, and streamline access audits. They prioritize simplicity and affordability, making their solution accessible to businesses of all sizes.
Company : Detexian
Industry : CybersecuritySaaSCloud Security
Detexian Key Value propositions
Detexian Latest news
Detexian | LinkedIn
Feb 8, 2024 ... But here's the good news: you can now delegate it. Detexian is your trusted guardian of corporate data across a spectrum of critical SaaS tools.
Andy Budiman on LinkedIn: Very excited to share this news. Lenore ...
May 6, 2024 ... Great to be part of ERA26 Mid-program pitch event representing Detexian, thanks for all the help and guidance Brian Hecht, Perry Solomon, Harman ...
Companies - Entrepreneurs Roundtable Accelerator
... news, chat, voice, and video. The company's AI ... Detexian. Enterprise Current Companies Winter 2024 ... Place Pixel is a mapping app that allows people to find ...
Scott Schnoll on LinkedIn: Welcome to Microsoft Inspire 2023 ...
Jul 18, 2023 ... Big Inspire news! Announcing Microsoft 365 Backup and Archive as both 1P solution and 3P platform for leading ISVs. Partners! https ...
Detexian SWOT Analysis
Strengths
Focus on niche security needAffordable solution for businessesEasy integration with existing systems
Weaknesses
Relatively new company, limited track recordCompetition from established playersDependence on cloud adoption rates
Opportunities
Expanding into new geographic marketsDeveloping strategic partnershipsAdding features like advanced threat detection
Threats
Rapid evolution of cyber threatsDownward pressure on SaaS pricingData privacy concerns & regulations
Top Marketing Strategies for Detexian
Detexian User Persona
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Detexian Geographic and Demographic Insights
Geographic Insights: Detexian sees the majority of its user base in the United States and the United Kingdom, indicating a strong foothold in English-speaking, tech-forward markets.
United States
60%
United Kingdom
15%
Canada
8%
Australia
7%
Germany
5%
Demographic Insights: Detexian's target audience is predominantly male, aged between 25-44, reflecting the typical demographic of IT and cybersecurity professionals.
Detexian Socio-economic Profile
Household and Income Insights: Detexian's target users commonly belong to households of 2-4 people with medium income levels, suggesting a focus on professionals in established careers.
Educational and Employment Insights: Detexian primarily targets users who are highly educated with a majority holding university degrees and employed full-time in cybersecurity or related fields.
Detexian Behavioral Insights
Interest-Based Insights: Detexian's target audience is interested in cybersecurity, technology, business management, cloud computing, data privacy, IT infrastructure, and SaaS solutions.
Technology and Social Media Usage: Target users prefer desktop devices and engage heavily on professional platforms like LinkedIn, reflecting their roles. They also use YouTube and Twitter for industry updates.
Detexian Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
SailPoint | 40% | Identity Governance, Cloud Security, Compliance |
CyberArk | 30% | Privileged Access Management, Threat Detection, Security Operations |
Okta | 20% | Identity and Access Management, Single Sign-On, Multi-Factor Authentication |