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Deep Eddy Vodka Target Audience

Deep Eddy Vodka's target audience is young adults (21+) who enjoy socializing and trying new cocktails. They appeal to a demographic that values quality ingredients and appreciates the brand's connection to Austin, Texas, and its laid-back, fun-loving culture.

User Segments

Deep Eddy Vodka Geographic Distribution

Deep Eddy Vodka's primary market is the United States, particularly in Texas. However, there's potential for international growth in Canada, the UK, Germany, and Australia.

Top Countries

United States flag

United States

80%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

3%
Germany flag

Germany

2%
Australia flag

Australia

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Deep Eddy Vodka attracts a mix of household sizes, primarily couples and small families. Their target audience falls mainly within the middle-income bracket.

Employment Status

Income Distribution

Education Level

Deep Eddy Vodka Behavior Analysis

Behavior Profile

Device Breakdown

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