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Dan Lieberman Productions Target Audience

User Segments

Age: 45

Gender: Female

Occupation: Executive Producer

Education: Master's Degree, Journalism

Age: 52

Gender: Male

Occupation: News Director

Education: Bachelor's Degree, Communications

Age: 38

Gender: Female

Occupation: Senior Editor

Education: Master's Degree, Public Policy

Sarah Chen

Sarah Chen

Age: 45
Gender: Female
Occupation: Executive Producer
Education: Master's Degree, Journalism
Industry: Broadcast Media
Channels: LinkedInXYouTube

Goals

  • To acquire compelling, impactful investigative stories that resonate with a broad audience and uphold the network's journalistic integrity
  • To identify and nurture talent in investigative journalism to enhance the network's content pipeline
  • To stay ahead of competitors by delivering exclusive, high-quality news documentaries that drive viewership and public discourse.

Pain Points

  • Difficulty in finding truly unique and well-researched investigative pieces that stand out in a saturated news landscape
  • Budget constraints limiting the scope and production quality of ambitious investigative projects
  • Navigating complex legal and ethical considerations associated with sensitive investigative reporting.

Dan Lieberman Productions Geographic Distribution

Primarily targets the United States (90%) for its impactful investigative journalism, with smaller audiences in Canada, the UK, Australia, and Germany.

Top Countries

United States flag

United States

90%
Canada flag

Canada

4%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1.5%
Germany flag

Germany

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily live in 2-4 person households with medium to high income, indicating a stable and engaged demographic.

Employment Status

Income Distribution

Education Level

Dan Lieberman Productions Behavior Analysis

Behavior Profile

Investigative Journalism
Current Events
Social Justice
Documentaries
LinkedIn Usage
YouTube Usage
Twitter Usage
In-depth Reporting
Information Seeking
Digital News Platforms
Long-form Content
Desktop Usage
Professional Presence
Civically Engaged
Policy Interest
Human Rights

Device Breakdown

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