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Common Thread Collective Target Audience
User Segments
Age: 42
Gender: Female
Occupation: Director of E-commerce Marketing
Education: Master's Degree, Marketing
Age: 48
Gender: Male
Occupation: VP of Digital Strategy
Education: Master's Degree, Business Administration (MBA)
Age: 35
Gender: Female
Occupation: Senior Marketing Manager, DTC Brand
Education: Bachelor's Degree, Business Marketing
Sophia Chen
Goals
- Achieve profitable year-over-year growth of 25% for the e-commerce business
- Implement long-term, sustainable growth strategies beyond short-term ROI tactics
- Present a compelling, data-driven growth strategy to the executive board.
Pain Points
- Plateauing revenue despite increased marketing spend and effort
- Difficulty maintaining profitability amidst rising customer acquisition costs
- Lack of innovative ideas to drive further significant growth and market share.
Common Thread Collective Geographic Distribution
Common Thread Collective primarily targets e-commerce businesses in the US, with significant presence in Canada, UK, Australia, and Germany.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily come from households of 2-4 members with high income levels, indicating established professionals.
Employment Status
Income Distribution
Education Level
Common Thread Collective Behavior Analysis
Behavior Profile
Device Breakdown
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