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College Recruiter Target Audience

User Segments

Age: 20

Gender: Female

Occupation: Full-time Student

Education: Bachelor's Degree (in progress)

Age: 22

Gender: Male

Occupation: Part-time Retail Associate

Education: Associate Degree

Age: 19

Gender: Female

Occupation: Student (undeclared major)

Education: Bachelor's Degree (in progress)

Aspiring Analyst Ava

Aspiring Analyst Ava

Age: 20
Gender: Female
Occupation: Full-time Student
Education: Bachelor's Degree (in progress)
Industry: Higher Education
Channels: LinkedInInstagramYouTube

Goals

  • Secure a summer internship to gain practical experience in her field of study
  • Network with professionals to learn about career paths and secure future job opportunities
  • Develop specific skills relevant to her desired career, like data analysis or project management.

Pain Points

  • Difficulty finding internships that align with her academic schedule and skill level
  • Lack of clear guidance on how to effectively network and secure professional connections
  • Anxiety about standing out from other applicants in a competitive internship market.

College Recruiter Geographic Distribution

Primarily US-centric, College Recruiter also serves international markets with a notable presence in Canada and the UK, expanding its global reach.

Top Countries

United States flag

United States

90%
Canada flag

Canada

3%
United Kingdom flag

United Kingdom

2%
Australia flag

Australia

1%
India flag

India

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily reside in 2-4 person households, reflecting recent graduate living situations, with incomes ranging from entry-level to established professional.

Employment Status

Income Distribution

Education Level

College Recruiter Behavior Analysis

Behavior Profile

Career Development
Continuous Learning
Technology Trends
Networking Events
Work-Life Balance
Leadership Development
Personal Finance
Seeking Jobs
Applying Online
Researching Companies
Targeted Outreach
Social Media Engagement
LinkedIn Usage
YouTube Content
Email Engagement
Data Consumption
Mobile Device Usage
Professional Content
Skill Enhancement
Information Seeking

Device Breakdown

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