Collective[i] : Market and Competitor Analysis

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Collective[i] is a sales intelligence platform that uses AI to help businesses optimize revenue and improve sales productivity. The platform offers features such as automated forecasting, data cleansing, opportunity analysis, and collaboration tools to help sales teams close deals faster. Collective[i] integrates with major CRM providers and other sales tools to provide a comprehensive solution for managing the sales process.

Company : Collective[i]

Industry : Sales TechnologyArtificial IntelligenceRevenue Optimization

Major Markets

United States

United Kingdom

Canada

Key Competitors

Gong

Clari

Salesforce Sales Cloud

Collective[i] Key Value propositions

Sales Intelligence

AI-Powered Insights

Revenue Growth

Sales Productivity

Collective[i] Latest news

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Collective[i] | LinkedIn

http://www.collectivei.com. External link for Collective[i]. Industry: Software Development. Company size: 51-200 employees. Headquarters: New York, New York.

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Apr 12, 2022 ... Close submenu (News in Focus)News in Focus ... For more information, visit www.collectivei ... The Modern Sale and Collective[i] Announce The Top ...

Collective[i] SWOT Analysis

Strengths

AI-driven insights for sales optimizationIntegrations with leading CRM and sales toolsFocus on data-driven decision making

Weaknesses

Reliance on accurate data input for optimal performancePotential complexity for smaller businessesRelatively new player in a competitive market

Opportunities

Expansion into new industry verticalsDevelopment of new AI-powered featuresStrategic partnerships to enhance market reach

Threats

Competition from established sales technology providersRapid technological advancements requiring constant innovationEconomic downturn impacting B2B spending

Top Marketing Strategies for Collective[i]

Content Marketing & Thought Leadership

Establish Collective[i] as a thought leader in the sales intelligence space by creating valuable content like blog posts, webinars, and ebooks. This will attract potential customers and position Collective[i] as a trusted resource for sales optimization.

Strategic Partnerships & Integrations

Partner with leading CRM providers and other sales tools to expand reach and increase adoption. This will provide Collective[i] access to a broader customer base and create opportunities for cross-selling and upselling.

Free Trial & Freemium Model

Offer a free trial or freemium version of the platform to attract new users and demonstrate the value of Collective[i]'s AI-powered features. This will allow potential customers to experience the platform firsthand and drive conversions.

Apply these strategies to your business with just one-click at Waxwing.ai

Collective[i] User Persona

Name:

Sarah Williams

Age :

42

Gender :

Female

Occupation :

VP of Sales

Industry :

Software as a Service (SaaS)

Education :

MBA, Marketing

Preferred platforms

GOALS

Increase sales revenue by 15% in the next fiscal year by optimizing the sales pipeline and improving close rates
Implement a data-driven sales culture that leverages AI and analytics to make informed decisions and prioritize high-value opportunities
Empower the sales team with tools and insights to shorten the sales cycle, improve customer engagement, and drive consistent revenue growth

Frustrations

Dealing with inaccurate sales forecasts due to incomplete or inconsistent data in the CRM
Lack of visibility into team performance and individual rep activities, making it difficult to identify areas for improvement
Spending too much time on administrative tasks and data entry instead of focusing on high-value sales activities

Name:

John Lee

Age :

35

Gender :

Male

Occupation :

Sales Manager

Industry :

Information Technology

Education :

Bachelor's degree, Business Administration

Preferred platforms

GOALS

Achieve consistent quota attainment by improving lead qualification and opportunity management processes
Increase team collaboration and communication to improve sales execution and knowledge sharing
Leverage technology to automate tasks, improve data accuracy, and gain actionable insights from sales data

Frustrations

Struggling to keep track of team's progress and performance against targets due to limited visibility into their pipeline
Difficulty in identifying and replicating successful sales strategies due to a lack of standardized processes and insights
Wasting time on manual data entry and administrative tasks that could be automated with the right tools

Name:

Maria Garcia

Age :

28

Gender :

Female

Occupation :

Sales Operations Analyst

Industry :

Financial Services

Education :

Bachelor's degree, Data Science

Preferred platforms

GOALS

Improve data quality and consistency across the sales organization to enable accurate reporting and forecasting
Develop dashboards and reports that provide actionable insights into sales performance and identify areas for improvement
Streamline sales processes and automate tasks to increase efficiency and free up sales reps to focus on selling

Frustrations

Dealing with data silos and inconsistencies across different sales tools and systems
Lack of real-time visibility into sales performance, making it difficult to identify and address issues promptly
Resistance from sales reps to adopt new technology and processes due to concerns about complexity and time commitment

Collective[i] Geographic and Demographic Insights

Geographic Insights: Collective[i] sees the majority of its user base in the United States, followed by the United Kingdom and Canada. Germany and Australia represent emerging markets.

Top Countries

United States
60%
United Kingdom
15%
Canada
10%
Germany
7.5%
Australia
7.5%

Demographic Insights: Collective[i]'s target audience consists of professionals aged 35-54, mostly male. This aligns with leadership roles in sales and technology.

Age Distribution

Gender Distribution

Collective[i] Socio-economic Profile

Household and Income Insights: Collective[i]'s users are likely to have medium to high income levels, reflecting the platform's focus on B2B sales professionals.

Educational and Employment Insights: Primarily, Collective[i] targets users in full-time employment with University or College level education, common for B2B sales roles.

Households Size

Income Distribution

Education Level

Employment Status

Collective[i] Behavioral Insights

Interest-Based Insights: The target audience shows interest in technology, business news, sales strategies, data analytics, AI and leadership, aligning with a sales professional profile.

Technology and Social Media Usage: Users prefer LinkedIn, reflecting their professional focus. They favor desktop devices, aligning with data-driven tasks.

Interests

TechnologyBusiness NewsSales StrategiesMarketing AutomationData AnalyticsArtificial IntelligenceLeadership

Device Breakdown

Social Media Usage

Collective[i] Top Competitors

Competitor	Estimated market share	Top domains
Gong	35%	Conversational Intelligence, Sales Coaching, Deal Intelligence
Clari	25%	Revenue Platform, Sales Forecasting, Pipeline Management
Salesforce Sales Cloud	20%	CRM, Sales Automation, Customer Relationship Management

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