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Coffee 'n Clothes

Coffee 'n Clothes is an experiential marketing agency that helps brands connect with their audience through creative activations like pop-up events, influencer marketing, and interactive experiences. They specialize in creating shareable moments that generate buzz and brand awareness. They work with brands across the US and Canada, with a strong presence in major cities like LA, New York, and Miami.

Company : Coffee 'n Clothes

Industry : Experiential MarketingAdvertisingEvent Marketing

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Key Competitors

The Goat Farm
NVE Experience Agency
Momentum Worldwide

Coffee 'n Clothes Key Value propositions

Experiential Activations
Influencer Marketing
Brand Awareness
Creative Strategy

Coffee 'n Clothes SWOT Analysis

Strengths

Strong influencer networkProven track record with notable brandsDiverse range of experiential services

Weaknesses

Reliance on influencer marketingPotential for high campaign costsLimited information on pricing and packages

Opportunities

Expand into new markets and demographicsDevelop innovative virtual and hybrid experiencesPartner with complementary businesses

Threats

Competition from established agenciesChanging consumer preferences and trendsEconomic downturn impacting marketing budgets

Top Marketing Strategies for Coffee 'n Clothes

Targeted Influencer Marketing Expansion

Leverage Coffee 'n Clothes' strong influencer network by expanding into new, relevant influencer communities within their target industries. This will broaden reach, tap into new audiences, and enhance brand awareness within specific niches.

Data-Driven Event Optimization

Utilize event data to analyze attendee engagement, measure campaign effectiveness, and refine future events. This will optimize experiences, personalize engagement, and maximize return on investment for clients.

Content Marketing & Storytelling

Create compelling content showcasing Coffee 'n Clothes' expertise and successful campaigns to attract potential clients. This will establish thought leadership, showcase their capabilities, and drive leads for the business.

Apply these strategies to your business with just one-click at Waxwing.ai

Coffee 'n Clothes User Persona

Coffee 'n Clothes Geographic and Demographic Insights

Geographic Insights: The United States and Canada are the primary markets, accounting for 80% of users, reflecting the company's operational focus.

Top Countries

  • United States flag

    United States

    60%

  • Canada flag

    Canada

    20%

  • United Kingdom flag

    United Kingdom

    7%

  • Australia flag

    Australia

    5%

  • Germany flag

    Germany

    4%

Demographic Insights: The target audience skews towards millennials and Gen Z (18-34), with a slight preference for females, aligning with trends in influencer marketing.

Age Distribution

Gender Distribution

Coffee 'n Clothes Socio-economic Profile

Household and Income Insights: The target audience leans towards smaller households (1-4 people) and a mixed income level with a significant portion in the 'Medium' bracket.

Educational and Employment Insights: Most target users are employed full-time, reflecting a focus on professionals, and possess a university or college-level education.

Households Size

Income Distribution

Education Level

Employment Status

Coffee 'n Clothes Behavioral Insights

Interest-Based Insights: The target audience is interested in fashion, technology, digital marketing, travel, music, sustainability, and wellness.

Technology and Social Media Usage: Target users are highly active on social media, particularly Instagram, TikTok and YouTube, and primarily use a mix of desktop and mobile devices.

Interests

TravelFashionTechnologyDigital MarketingMusicSustainabilityWellness

Device Breakdown

Social Media Usage

Coffee 'n Clothes Top Competitors

Competitor
Estimated market share
Top domains
The Goat Farm15.5%Experiential Marketing, Brand Activations, Event Production
NVE Experience Agency22.5%Experiential Marketing, Live Events, Digital Engagement
Momentum Worldwide20%Brand Experience, Sponsorship Activation, Content Marketing

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