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cocokind Target Audience
User Segments
Age: 20
Gender: Female
Occupation: University Student
Education: Associate Degree (in progress)
Age: 18
Gender: Female
Occupation: Part-Time Retail Associate
Education: High School Diploma
Age: 22
Gender: Female
Occupation: Customer Service Representative
Education: Bachelor's Degree
Maya, The Trend Explorer
Goals
- To stay updated with the latest skincare trends and viral products recommended by influencers
- To find effective yet affordable skincare solutions that align with clean beauty values
- To achieve clear, glowing skin for social media content and self-confidence.
Pain Points
- Overwhelm from too many product options and conflicting advice from different sources
- Difficulty discerning genuine product reviews from sponsored content
- The cost of trying out new products that might not work for her skin.
cocokind Geographic Distribution
Primarily focused on North America, with a significant presence in the US and Canada. Expanding reach into key European and Oceanic markets is evident.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Mainly smaller households (1-2 people) with a significant portion of target users falling into the medium-income bracket.
Employment Status
Income Distribution
Education Level
cocokind Behavior Analysis
Behavior Profile
Device Breakdown
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