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CNET Target Audience
User Segments
Age: 28
Gender: Female
Occupation: Software Engineer
Education: Bachelor's Degree in Computer Science
Age: 32
Gender: Male
Occupation: Digital Marketing Strategist
Education: Bachelor's Degree in Marketing
Age: 25
Gender: Female
Occupation: Product Manager
Education: Associate Degree in Information Technology
Aisha Rahman
Goals
- Stay ahead of the curve in AI and machine learning advancements to apply to her projects
- Discover and integrate the latest smart home devices to optimize her living space
- Find actionable insights and reviews on new tech gadgets to make informed purchasing decisions.
Pain Points
- Overload of conflicting information and reviews on new tech products
- Difficulty in finding unbiased and truly expert opinions on emerging technologies
- Limited time to thoroughly research every new gadget and innovation.
CNET Geographic Distribution
CNET's primary market is the US, accounting for a significant majority of its users, followed by key international markets in Asia and Europe.
Top Countries
United States
Japan
Germany
France
South Korea
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
CNET appeals to mid-sized households, especially those in the medium to high-income brackets, seeking value and quality.
Employment Status
Income Distribution
Education Level
CNET Behavior Analysis
Behavior Profile
Device Breakdown
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