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Industry Landscape
The retail, hospitality, and tourism sectors in Mallorca are currently experiencing a strong recovery post-pandemic. There's a growing demand for authentic local experiences, moving away from mass tourism. Digital integration is key for businesses to reach diverse audiences and offer integrated services. Sustainability and supporting local businesses are becoming increasingly important for consumers and the industry alike.
Total Assets Under Management (AUM)
Tourism GDP Contribution in Spain
~172.9 Billion USD
(8.4% CAGR)
- Driven by strong international arrivals.
- Increased domestic tourism spending.
- Growth in experiential travel segments.
Total Addressable Market
172.9 Billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
AI-Powered Personalization
AI algorithms can analyze user preferences and behaviors to offer highly personalized recommendations for local experiences, dining, and shopping, enhancing user engagement and satisfaction.
Augmented Reality (AR) Guides
AR applications can overlay digital information onto the real world, offering interactive cultural tours, enhanced shopping experiences, and immersive historical site explorations.
Blockchain for Authenticity & Payments
Blockchain technology can provide verifiable authenticity for local products and crafts, and enable secure, transparent, and efficient payment systems for tourism and retail transactions.
Impactful Policy Frameworks
Balearic Islands Tourism Law (2017, updated 2022)
This law, formally known as Law 8/2017, of August 3, on the modification of Law 2/2016, of March 30, on the General Classification of Tourist Establishments, and Law 8/2012, of July 19, on Tourism of the Balearic Islands, includes measures to regulate tourist rentals, promote sustainable tourism, and control tourist flows.
This policy directly impacts how tourism-related businesses operate and expand, influencing the types of accommodations and services available for collaboration, and promoting sustainability.
Law for the Circular Economy of the Balearic Islands (2019)
Law 1/2019, of January 31, on the Circular Economy of the Balearic Islands, aims to transition towards a more sustainable economic model by promoting waste reduction, reuse, and recycling, particularly impacting sectors like hospitality and retail regarding packaging and material usage.
This policy requires businesses in retail and hospitality to adopt more sustainable practices, influencing supply chain choices and operational methods for Cercle Mallorca's partners.
Digital Services Act (DSA) - EU Regulation (effective 2022/2023)
The Digital Services Act (Regulation (EU) 2022/2065), while an EU regulation, has direct applicability in Spain, imposing obligations on online platforms regarding content moderation, transparency, and user protection.
This regulation affects how online platforms like Cercle Mallorca manage user-generated content, advertising, and data, requiring enhanced transparency and user safety measures.
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