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CancerCare Target Audience
CancerCare's target audience encompasses individuals directly or indirectly impacted by cancer. This includes individuals diagnosed with cancer seeking information, resources, and support throughout their cancer journey. Additionally, caregivers, family members, and friends of cancer patients constitute a crucial segment of their target audience, requiring guidance and resources to provide optimal care and support. Lastly, healthcare professionals also fall under their target audience, as they can leverage CancerCare's resources and educational materials to enhance their patients' care.
User Segments
CancerCare Geographic Distribution
CancerCare's primary market is the US, with a significant 90% user share. Canada follows with 3%, highlighting a potential for growth in the North American market.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The target users typically fall within households of 2-4 members and a majority have medium income levels. This suggests a focus on families dealing with cancer and its financial implications.
Employment Status
Income Distribution
Education Level
CancerCare Behavior Analysis
Behavior Profile
Device Breakdown
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