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Bloom Nu is a health and wellness company that sells nutritional supplements, primarily focusing on greens, pre-workout, and collagen products. Founded by Mari Llewellyn, the company promotes a holistic approach to well-being, emphasizing natural ingredients and delicious flavors. They have a strong online presence and seem to be focused on building a community around their brand.
Company : Bloom Nu
Industry : Health and WellnessNutritional SupplementsFunctional Foods
Bloom Nu Key Value propositions
Bloom Nu Latest news
Bloom Nutrition
... bloomnu.com. Quantcast. Please ensure Javascript is enabled for purposes of ... New Caledonia (XPF Fr), New Zealand (NZD $), Nicaragua (NIO C$), Niger (XOF ...
Bloom nutrition free gift on Amazon- is it a scam? I ordered bloom ...
Aug 16, 2022 ... It's a physical sticker on top of the preworkout container and when you scam it it takes you to this page (on the bloomnu website). Reply ...
Greens & Superfoods
FINALLY 2024 I found it in 24 servings yes price went up and not the big 64 servings plus different flavor berry mix and it's just as good .. ... bloomnu.com ...
Bloom Nutrition | LinkedIn
Feb 17, 2024 ... http://bloomnu.com. External link for Bloom Nutrition. Industry: Retail. Company size: 51-200 employees. Headquarters: Los Angeles, CA. Type ...
Bloom Nu SWOT Analysis
Strengths
Strong online presence and brand recognition.Focus on natural ingredients and healthy living trends.Engaged community and influencer marketing.
Weaknesses
Reliance on online sales and marketing.Competition from established brands in the supplement market.Potential for negative feedback to impact brand image.
Opportunities
Expand product lines to target specific health concerns.Collaborate with fitness studios and wellness professionals.Explore retail partnerships to increase offline presence.
Threats
Changing consumer preferences and supplement trends.Increased competition and price wars within the market.Negative press or regulatory changes impacting the supplement industry.
Top Marketing Strategies for Bloom Nu
Bloom Nu User Persona
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Bloom Nu Geographic and Demographic Insights
Geographic Insights: Bloom Nu's primary market is the United States, followed by Canada and the United Kingdom. The brand also sees significant interest from Australia and Germany.
United States
60%
Canada
15%
United Kingdom
10%
Australia
7.5%
Germany
7.5%
Demographic Insights: Bloom Nu's target audience is primarily female millennials aged 25-34, reflecting a preference for health and wellness products within this demographic.
Bloom Nu Socio-economic Profile
Household and Income Insights: Bloom Nu's target audience typically consists of individuals or small households with medium income levels, indicating a willingness to spend on personal health and wellness.
Educational and Employment Insights: Bloom Nu's user base largely comprises individuals employed full-time or part-time with at least a university or college education, suggesting an interest in informed health choices.
Bloom Nu Behavioral Insights
Interest-Based Insights: Bloom Nu's target audience shows interest in travel, fitness, healthy eating, personal development, sustainable living, music, and fashion.
Technology and Social Media Usage: Bloom Nu's target audience is digitally savvy, active on Instagram, YouTube, and TikTok, and comfortable using both mobile and desktop devices.
Bloom Nu Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Athletic Greens | 35% | Greens Powders, Dietary Supplements, Immunity Support |
Amazing Grass | 25% | Greens Powders, Superfoods, Plant-Based Nutrition |
Vital Proteins | 15% | Collagen Supplements, Beauty & Wellness, Joint & Bone Health |