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BeyondTrust Target Audience

User Segments

Age: 48

Gender: Female

Occupation: Chief Information Security Officer (CISO)

Education: Doctorate Degree

Age: 42

Gender: Male

Occupation: Head of IT Security Operations

Education: Master's Degree

Age: 37

Gender: Female

Occupation: Cyber Risk and Compliance Manager

Education: Professional Degree

Dr. Eleanor Vance

Dr. Eleanor Vance

Age: 48
Gender: Female
Occupation: Chief Information Security Officer (CISO)
Education: Doctorate Degree
Industry: Cybersecurity
Channels: LinkedInYouTubeX

Goals

  • Protect organizational assets from evolving cyber threats
  • Ensure compliance with global data privacy regulations like GDPR and CCPA
  • Implement cutting-edge security solutions to stay ahead of adversaries.

Pain Points

  • Lack of adequate budget for advanced security tools
  • Difficulty in recruiting and retaining skilled cybersecurity talent
  • Managing complex legacy systems alongside new technologies.

BeyondTrust Geographic Distribution

Primarily serving North American and European enterprise markets, with strong presence in the US and UK.

Top Countries

United States flag

United States

45.5%
United Kingdom flag

United Kingdom

15.2%
Canada flag

Canada

8.8%
Germany flag

Germany

6.5%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are typically from 3-4 person households with high income, reflecting senior professional roles.

Employment Status

Income Distribution

Education Level

BeyondTrust Behavior Analysis

Behavior Profile

LinkedIn
YouTube
Twitter
Technology News
Cybersecurity Trends
Business Strategy
Professional Development
Cloud Computing
Data Privacy
Desktop Usage
Online Research
Security Solutions
Problem Solving
Information Seeking
Networking
Webinars

Device Breakdown

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