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Beyond Barriers' target audience encompasses several groups. These include individuals over 16 years old struggling with emotional and mental health challenges, particularly those related to trauma, adversity, and stress. The audience also includes businesses and organizations aiming to improve employee wellbeing, reduce burnout, and create trauma-informed workplaces. Furthermore, the target audience extends to commissioners and community stakeholders seeking to address gaps in mental health service provision and build trauma-sensitive communities. The organization also focuses on reaching disadvantaged members of the community who may benefit from free trauma care, aligning with their mission as a Community Interest Company.
The primary market is the United Kingdom with 75% users. The US and Canada follow with 10% and 5% respectively, indicating a strong domestic presence with growing international interest.
United Kingdom
United States
Canada
Australia
Ireland
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 2-4 people and have a medium income level, indicating a mix of individuals and families who can afford wellbeing services.
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