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Children's Dental Center Target Audience

The target audience for Children's Dental Center is families with infants, toddlers, and children, specifically those seeking pediatric dental services. Geographically, the primary target is families residing in Fishers, Indiana, as well as the surrounding areas of Indianapolis, Noblesville, Greenfield, Carmel, Westfield, and Hancock County. This audience is likely characterized by parents and caregivers who prioritize their children's oral health, are interested in preventative dental care, and appreciate a child-friendly and comfortable dental experience. They are likely to be receptive to educational content related to children's dental health and value the convenience of services like online bill pay and easily accessible location.

User Segments

Age: 38

Gender: Female

Occupation: Middle School Teacher

Education: Master's Degree, Education

Age: 35

Gender: Female

Occupation: Financial Analyst

Education: Bachelor's Degree, Finance

Age: 42

Gender: Female

Occupation: Hospital Administrator

Education: Master's Degree, Healthcare Administration

Sarah Miller

Sarah Miller

Age: 38
Gender: Female
Occupation: Middle School Teacher
Education: Master's Degree, Education
Industry: Education
Channels: FacebookInstagramPinterest

Goals

  • Find a trusted pediatric dentist who is great with kids and can provide quality dental care
  • Establish healthy dental habits for my children early in life to prevent future problems
  • Find a dental practice with convenient online services and flexible appointment scheduling.

Pain Points

  • Difficulty finding reliable dental information online
  • Limited time for extensive research due to work and family commitments
  • Concerns about the cost of dental care and insurance coverage.

Children's Dental Center Geographic Distribution

The primary market is the United States, focusing on the Indiana region. The surrounding countries are less significant in terms of user base.

Top Countries

United States flag

United States

99%
Canada flag

Canada

0.3%
United Kingdom flag

United Kingdom

0.2%
Australia flag

Australia

0.2%
Germany flag

Germany

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most target users live in households of 3-4 people with a medium to high income, indicating a capacity to afford quality dental care for their children.

Employment Status

Income Distribution

Education Level

Children's Dental Center Behavior Analysis

Behavior Profile

Parenting
Children's Health
Family Activities
Oral Hygiene
Education
Child Development
Preventative Care
Dental Anxiety
Online Scheduling
Thumb Sucking
Fluoride
Baby Teeth
Diet
Pacifier Use
Local Events
Healthy Recipes

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